11-13-18 C/M Agenda Packet A G E N D A
Council/Manager Meeting
Golden Valley City Hall
7800 Golden Valley Road
Council Conference Room
November 13, 2018
6:30 pm
Pages
1. Firearms Sales 2-3
2. Review Proposed Goose and Turkey Management Plans 4-32
3. LimeBike Update 2018 33-35
4. Discussion of 2019 Legislative Priorities 36-38
5. Presentation of Crisis And Critical Issues Communications Plan 39-61
6. Council Review of Future Draft Agendas: City Council November 20, City
Council December 4 and Council/Manager December 11, 2018
62-64
Council/Manager meetings have an informal, discussion-style format and are designed
for the Council to obtain background information, consider policy alternatives, and
provide general directions to staff. No formal actions are taken at these meetings. The
public is invited to attend Council/Manager meetings and listen to the discussion; public
participation is allowed by invitation of the City Council.
Executive Summary
Golden Valley Council/Manager Meeting
November 13, 2018
Agenda Item
1. Firearms Sales
Prepared By
Jason Zimmerman, Planning Manager
Maria Cisneros, City Attorney
Summary
At the Council/Manager meeting on August 15, 2018, the Council discussed firearm regulations
and asked staff to look at potential zoning restrictions that could restrict future firearms sales in
Golden Valley.
As explained by the City Attorney at that meeting, State law does limit the ability of local
municipalities to regulate firearms. One exception is the ability to legislate the location of
businesses where firearms are sold if the regulations are reasonable, nondiscriminatory, and
nonarbitrary.
Permissible zoning regulations around location of firearms sales tend to fall into three categories.
First, sales of firearms may be restricted within a certain distance of specific uses where children
or others gather publicly – schools, religious facilities, libraries, community centers, etc. Second,
sales are often prohibited within a certain distance of residentially zoned properties. Third,
firearms sales may be prohibited from locating near another gun‐related use or near other
“undesirable” uses (e.g., pawnshops, liquor stores, sexually‐oriented businesses, etc.).
Below are examples of firearm related zoning regulations from three metro area cities that show
the variety of approaches to location restrictions.
Minneapolis:
The use shall be located at least two hundred fifty (250) feet from the nearest residence
or office residence district.
The use shall be located at least five hundred (500) feet from the following protected
uses: religious institution, K‐12 school, child care center or family or group family day
care, library or park.
Richfield:
Such uses shall be located not less than 300 feet from any school, church, daycare center,
public library, or governmental building.
Such uses shall be located not less than 1,000 feet from other gun or ammunition
sales/repair businesses or firearms related uses.
Such uses shall be located not less than 100 feet from residentially zoned property
St. Louis Park:
The lot must be at least 1,000 feet from a property containing a pawnshop, currency
exchange, payday loan agency, liquor store, or sexually‐oriented business.
The lot must be at least 350 feet from a lot zoned residential.
Golden Valley currently has no location (or other) restrictions on firearm sales; firearm sales are
permitted in Commercial Zoning Districts and are treated like any other retail use. The City does
prohibit firearm sales as a home occupation.
In order to visualize what some of the above restrictions might look like when applied to the
City’s zoning map and existing land uses, staff tested a 100 and a 300 foot buffer around
residentially zoned properties (including the Mixed Use Zoning District, which allows residential
uses); parks and play areas; and schools, religious facilities, and libraries. Staff overlaid these
“restricted” areas on those properties currently zoned Commercial to demonstrate where
firearms sales could potentially be located. Maps will be provided for discussion at the meeting.
Next Steps
Based on feedback from the Council regarding the uses that should be evaluated when restricting
the location of firearms sales and the distances required from each, staff will work to develop a
zoning text amendment and prepare it for review by the Planning Commission.
Executive Summary
Golden Valley Council/Manager Meeting
November 13, 2018
Agenda Item
2. Review proposed Goose and Turkey Management Plans
Prepared By
Rick Birno, Parks & Recreation Director
Summary
The goose population is an ongoing problem within the City of Golden Valley and is one of the
top complaints consistently shared at Brookview Golf Course and Brookview Park. Brookview Golf
annually implemented a goose removal plan until five years ago when the Minnesota
Department of Natural Resources (DNR) began to require a formal goose management plan in
order to request permits for goose removal. Turkey management within the City is a growing
issue. Complaints concerning wild turkeys are increasing annually. Wild turkey removal also
requires a formally adopted plan in order to request removal permits from the DNR. Staff would
like insight from the City Council on the proposed turkey and goose management plans. Both
plans have been drafted from templates provided by the DNR. Staff at the DNR has reviewed
both plans and recommended changes which have been implemented and included in the
current draft proposal. The Open Space and Recreation Commission (OSRC) reviewed both plans
at the October 22, 2018, meeting and unanimously supported both draft plans and
recommended them for review to the City Council.
Key Highlights of the Goose Management Plan (GMP)
• Plan is for a specific locations in Golden Valley
• Annual removals require approval and permits from the DNR
• Plan has three key steps for population reduction
• Spring step #1 is to locate and implement an Addling process to eggs in nests
• Early summer step #2 is to capture and remove during flightless period
• Mid-summer through fall step #3 is to continue to implement strategies for disturbing
loafing geese
• All removals will utilize an independent contractor and be funded by revenues from the
Brookview Golf budget
• Plan allows for staff to support other entities within Golden Valley through the DNR
permit process and independent contractor selection if requested.
Key Highlights of the Turkey Management Plan (TMP)
• Plan is designed to be reactive and not an annual removal
• Any removals will require approval and permits form the DNR
• Plan will only be implemented when needed for a public safety issue which will be
determined based on each situation
• All removals will utilize an independent contractor and be funded by the Parks &
Recreation General Operations budget in the same area as the deer removal
• Plan allows for staff to support other entities within Golden Valley through the DNR
permit process and independent contractor selection if requested
Resident Input
• Resident input has been solicited through phone calls, emails and electronic comments
from document review posted on the City’s website. All calls, emails and comments have
been summarized and attached to this email
Next Steps
• If recommended to move forward by the City Council, OSRC is scheduled to host a formal
public input meeting on Monday, November 26, 2018, 6:30 p.m. at Brookview in the
Bassett Creek Room.
• OSRC will receive, review and discuss public input and make any recommended changes
to the proposed draft wildlife removal plans.
• The GMP and the TMP will be presented to the City Council, with any potential
adjustments, at the January 2, 2019, City Council meeting for adoption and
implementation.
Staff recommends moving forward with proposed wildlife management plans and presenting it at
the November 26, 2018, Open Space and Recreation Commission public input meeting.
Attachments
• Draft Turkey Management Plan (9 pages)
• Turkey Management Area Map (1 page)
• Draft Goose Management Plan (11 pages)
• Goose Management Water Body Map (1 page)
• Goose Management Area Map (1 page)
• Summary of Resident Input (4 pages)
DRAFT WILD TURKEY MANAGEMENT PLAN FOR
THE CITY OF GOLDEN VALLEY
TABLE OF CONTENT
Plan Summary
Golden Valley Wild Turkey Management Concerns
1.0 Golden Valley Wild Turkey Management Plan
1.1 Wild Turkey Habitat Use and Population Estimate
1.2 Visitation and Recreation Areas
1.3 Concentrated Habitat Use and Human Safety Issues
1.4 Proximity Sensitive Areas
Wild Turkey Management Recommendations
2.1 Goals and Measures
2.2 Geographic Scope
2.3 Management Techniques
2.3.1 Population Reduction
2.3.2 Tracking Management Activities for Future Adjustments
2.3.3 Habitat Modification
2.3.4 Temporary Physical Barriers
2.3.5 Permanent Physical Barriers
2.3.6 Redistribution Techniques
2.3.7 Excrement Removal in Roost Areas
2.4 Public Information
2.5 Partner Relationships and Permit Requirements
2.6 Communication Plan
2.7 Staff Contact
Appendices:
Appendix A ‐ City of Golden Valley Context and Land Cover Map
Appendix B ‐ Golden Valley Management Activity Tracking Form
Plan Summary
The Golden Valley wild Turkey Management Plan is a reactive approach to problem areas that develop
throughout the city and not an annual scheduled removal program. The plan is a tool to manage public
safety issues, resident/patron property damage and human health issues. Wild turkeys can be very
aggressive, become public safety issues and cause damage in high pedestrian use areas. The removal
plan will only be implemented as needed when damage and safety issues become apparent and no
other options are available. The proposed management plan is designed to utilize non‐lethal removal
strategies first and whenever possible. Lethal disposition techniques will be implemented if
recommended by contractor and approved by the Minnesota Department of Natural Resources (DNR)
Wildlife Division. The plan also provides for city staff to support administratively both public and private
property owners other than the city of Golden Valley to guide and implement wild turkey removal if
requested.
1. City of Golden Valley Wild Turkey Management Concerns
1.1 Wild Turkey Habitat Use and Population Estimate
The city of Golden Valley encompasses approximately 6,720 acres of varied habitats. When Golden
Valley was initially settled, the majority of the landscape was cultivated farmland and open fields, with
remnant wetland, wet prairies, and floodplain forest. Today Golden Valley is fully developed, areas of
habitat include 70% partially vegetated land cover, forests and woodlands comprise 10%, open
grasslands, shrub lands, and prairies 5%. Open water and wetland habitat is about 5%.
Overall, developed land and cultural (non‐native) vegetation encompass about 81% of Golden Valley’s
land cover while native‐dominated plant communities comprise about 19%. This value has been
relatively constant over the past few decades. Golden Valley continues to look long term to increase the
quantity and quality of natural areas within the community.
Wild turkeys use various areas of the city. Nesting occurs in a variety of habitats including wooded and
marsh areas, thick shrubbery, downed trees, in natural tall vegetation bordering open green spaces and
in wildflower garden areas. Newly hatched broods tend to feed within the city boundary areas and in
communities that border Golden Valley. After their flightless period of a few days, wild turkeys are more
mobile and frequently use private and public property for dusting, roosting and feeding.
The city of Golden Valley does not monitor wild turkey populations annually. City protocol is to respond
when an issue arises due to a large flock of wild turkeys or unique situations that create a public safety
issue. Our habitat is conducive for flocks of wild turkeys to congregate in neighborhoods, parks and
corporate properties in Golden Valley.
1.2 Visitation and Recreation Areas
Flocks of wild turkeys can be found in our parks, nature areas, picnic areas, playgrounds, roads, parking
lots, hiking trails, wooded areas, ball fields, and other public and private property.
1.3 Concentrated Habitat Use and Human Safety Issues
Areas in which wild turkeys are causing damage or health and human safety issues include parks, picnic
areas, roads, parking lots, lawns, golf course greens & tee boxes, private residential property and
business property throughout Golden Valley. The turkeys tend to be extremely aggressive with people
and are impacting daycare centers, religious facilities, schools, delivery services, traffic and recreational
facility use.
1.3.1 Proximity Sensitive areas
Because our wild turkey removal plan is based on managing specific problem areas only and not an
annual removal program, all property at any potential location will have sensitivity issues. Therefore,
staff will not support the use of firearms for the removal of problem turkeys unless directed by Public
Safety staff in very specific situations that have no other options. Generally a drop net process or baited
traps will be utilized. Depending on the types of baited traps used, this process may attract non‐target
wildlife and domestic pets. Contracted services for wild turkey removal will employ strategies and
systems that minimize the impact to all other domestic and wild animals.
2. Wild Turkey Management Recommendations
2.1 Goals and Measures
The city of Golden Valley is proposing a wildlife management plan for problem area response due to
wild turkey issues when identified by residents and city staff. This is not a citywide annual removal
process plan. The two primary areas of concern are public safety and property damage.
Staff has identified three goals for implementing a wild turkey management program.
The primary goal is to implement a removal when ongoing public safety and damage is identified.
The second goal is to develop and implement a communication process that informs both residential
and corporate property owners about strategies to deter feeding and loafing wild turkeys. Information
will include insight regarding the issues of feeding wildlife and options to make property areas
unattractive for turkeys by developing natural barriers that deter turkeys from loafing on and around
property.
The final goal will be to support other community public and private property owners, if requested, to
develop plans to implement processes to reduce/remove wild turkeys on property not owned by the
city of Golden Valley. This would also extend to all future property owned by the city of Golden Valley
that has not yet been identified as a wild turkey population problem response area.
2.2 Geographic Scope
The removal goals are focused on an as needed basis throughout the city of Golden Valley. Wild turkey
management techniques are not planned for any specific locations at this time or as a scheduled annual
removal process. If in the future the wild turkey populations grow to a point a planned and scheduled
annual removal program is required, staff will work with the City Council and the Minnesota Department
of Natural resources to develop and implement a process for the city of Golden Valley.
2.3 Management Techniques
The proposed techniques for wild turkey management for the city of Golden Valley will be varied in type
and geographic area. Meeting the goals as outlined may require the implementation of a broad set of
techniques. Any one management technique used alone will likely be ineffective for any significant
length of time, since tolerance and habituation will likely occur. As a result, we propose the use of an
integrated management approach, where a number of techniques, applied in varying ways, times and
locations will provide the best outcomes.
2.3.1 Population Reduction
Animal Management
The plan recommended is not an annual population reduction management process. When a problem
area is identified and action required, staff will request a Removal Permit from the DNR for the wild
turkeys. Permit request will outline all issues, location(s) and conditions that will be followed as well as
the reporting of any removal(s).
Trapping and Removal (Winter Period)
Capture and removal of mixed age groups of wild turkeys during the winter period is an effective way to
reduce the localized population. The use of contractors for the capture, removal and disposition of wild
turkeys from the city of Golden Valley is a management option. Such removal would need to be detailed
as part of a removal permit application through the MN Department of Natural Resources Fish &
Wildlife Division. The wild turkey removal and disposition will be conducted according to the permit
conditions.
Lethal Wild Turkey removal
The city of Golden Valley does not plan to use on‐site lethal removal of wild turkeys unless a specific
removal need is dictated by the Golden Valley Public Safety Department and no other non‐lethal options
are reasonable based on the situation. Selective and occasional lethal removal of individual or small
groups of wild turkey may be needed if other redistribution or hazing methods do not work. Lethal
removal of wild turkeys by means of shooting wild turkeys on an occasional basis is a management
option. Such removal would need to be dictated by the Golden Valley Public Safety Department. This
type of removal would be included as part of a removal permit application through the DNR Fish &
Wildlife Division, and wild turkey removal and disposition would need to be conducted according to the
specific permit conditions. Such conditions would include the number of individual wild turkeys and the
specific information about the methods to be used for the removal and disposition.
2.3.2 Tracking Management Activities for Future Adjustments
All management activities will be documented on the Management Activity Tracking Form in Appendix
B. The city will keep a copy of all management activity forms on file at the Brookview Golf Maintenance
office to help facilitate future management activities that might need adjustments or improvements.
2.3.3 Habitat Modification
There are some direct habitat modifications that may be beneficial for long term management of wild
turkeys. Covering dusting sites with rock may deter them and encourage them to move to another area
that has less public use. In some cases pruning of certain branches on roost trees may prove beneficial.
In addition, the opportunity of being able to halt access, remove food sources, or altering other
attractants can also be beneficial.
2.3.4 Temporary Physical Barriers
The use of temporary fencing, rocks and other natural barriers (botanical gardens ‐ pollinator gardens)
that limits wild turkey access to the high use pedestrian traffic areas during the various Minnesota
seasons will be considered. Any fencing that may be installed would be established in a manner or
distance that prevents wild turkeys from entering the fenced off area from the adjacent roost areas.
2.3.5 Permanent Physical Barriers
Completely excluding wild turkeys from a specific area is difficult based on their ability to fly. The use of
permanent woven wire fencing or more residential aesthetically pleasing fence such as composite, wood
or privacy lattice, or other options may be considered if it limits wild turkey access to high pedestrian
traffic use areas. Staff understands this may help to deter but not completely prevent access. These
fences can be blended into the area with tall flowering forbs, grasses or shrubs. Any fencing that is
installed would need to be approved by the Area Wildlife Manager and will be established in a manner
that prevents wild turkeys from entering the fenced off area from adjoining areas. Routine inspection of
the fence will be done by city staff when installed on publically owned property.
2.3.6 Redistribution Techniques
Preventing large flocks of wild turkeys from roosting, feeding or dusting throughout Golden Valley and
adjacent areas will be an ongoing process. We anticipate using a number of techniques, when needed,
through independent contractors to remove wild turkeys creating public safety issues and property
damage. Additionally, we plan to use multiple techniques at varied times and with subtle shifts in
methods so that the wild turkeys do not become habituated to any one technique or become
accustomed to a particular schedule of activity. Staff will also investigate any residential feeding which
may be keeping wild turkeys in a specific area. Staffs’ goal is to have very limited impact on residents
and patrons, mitigating any disruption will be a priority. Some redistribution techniques require specific
training, personal protective equipment and adherence to policies and procedures for their safe use. A
thorough examination of all removal/relocation options will be reviewed prior to employing a particular
technique. Depending on the method(s) utilized, if it is determined public notification is needed, city
staff will implement a communication plan.
Human and mechanical disruption options that may be considered;
o Disturbing roosting and feeding wild turkeys by individuals on foot so wild turkeys can
be moved out of the public safety/nuisance area to a location that is more supportive of
wild turkey habitat
o Sprinklers or water devices
o Drones over trails or open areas
o Remote control cars/trucks
Dogs or other trained animals
o Specially trained dogs that are capable of providing non‐lethal hazing.
o Use of trained dogs and handlers to move turkeys away from high used public areas.
o Resident pets will not be allowed for this purpose.
Pyrotechnic Options
o Limited use of pyrotechnic options such as flares, bangers, crackers, popper shells, etc.
can be temporarily effective in moving wild turkeys and dissuading them from returning
to a given area. Special training, handling and storage considerations would need to be
considered. Use restrictions and notification requirements would be required prior to
the use of pyrotechnics. Safety will always be the number one priority when considering
pyrotechnics for the relocation of wild turkeys.
o Flash bangs from Orion Safety Products have been used on a sporadic basis with success
to dissuade wild turkeys from using a particular area.
Options for Repellants for roosting
o Bird spikes in common roost areas
o Spray on products that create unwelcome residues have been successful to slow down
roosting. An example is Bird‐X “4 The Birds Repellant” – product leaves a sticky residue
on surfaces including tree branches, rooftops, asphalt, etc.
o Remote and automated lighting systems.
Predator decoys
o The use of 2D or 3D coyote/dog decoys sometimes discourages area use by wild turkeys.
The periodic use of decoys continues to be a management option. Decoys that are
placed intermittently and exhibit periodic motion due to wind gusts can be effective at
deterring geese however must be moved on a very regular schedule to be affective.
Feeding ban on wild turkeys
o No feeding ordinance for wild turkeys within city limits.
o Enforcement of no feeding ordinance.
2.3.7 Deterrents in Roost Areas and Excrement Removal
At this point in time, the city of Golden Valley does not remove wild turkey excrement. City staff
understands the primary goal to effectively redistribute wild turkeys away from high use pedestrian
areas helps to reduce wild turkey feces. Large concentrations of wild turkeys on sand volleyball courts,
softball fields, golf course sand bunkers and in park play areas with sand play spaces where excrement is
deposited is vulnerable to E. coli due to the increased exposure to air and ultraviolet rays emitted by the
sun. Staff would only remove wild turkey excrement from sand/aggregate athletic facilities and youth
play areas with sand if the problem is extensive and persistent.
2.4 Public Information
Informing the public about wild turkey management activities is an integral part of a successful wild
turkey management plan. Information and signage detailing some of the methods being used will be
developed to provide background information for residents. Signage or posted notices may be
developed for certain activities. Additionally, city staff and all contractors performing removal services
will provide a copy of the removal permit to all residents and patrons upon request. All persons
performing management activities should provide users with accurate and thorough information about
wild turkey management objective, and inform users how the particular management activity being
conducted fits into the larger wild turkey management plan.
The city of Golden Valley will promote resident reporting options of turkey complaints/safety concerns
to appropriate staff via e‐mail or phone. The city will also provide information on residential turkey
management techniques in both the city newsletter and website.
2.5 Partner Relationships and Permit Requirements
Coordination of all wildlife management activities will be communicated with the Minnesota DNR, Parks
& Recreation Department, Public Safety Department and the City Manager’s office. Permitting and all
contracted removal activities, dates/conditions for removals, permit possession while conducting
activities, notification and involvement of Conservation Officers, Area Wildlife Managers, etc. will be the
responsibility of city staff and all contractors employed to implement wildlife management services.
2.6 Communication Plan
Review of initial draft of plans sent to MN DNR staff for comment – Mid‐September 2018
The initial draft of both the Goose Management Plan (GMP) and the Turkey Management Plan (TMP)
will be available for hard copy review at the Open Space and Recreation Commission (OSRC) meeting
Oct 22, 2018, 6:30 pm, at Brookview (316 Brookview Parkway – 763‐512‐2345).
Once the Commission’s recommended changes have been included in the draft documents, electronic
versions of both plans will be available for public review on the City website with the option to give
feedback.
When the public comment period ends, the updated plan will be reviewed at the November 13, 2018,
City Council/Manger work session meeting (Golden Valley City Hall, 6:30 p.m. – 763‐593‐8000).
The Open Space and Recreation Commission will host a final draft document review and public input
meeting on November 26, 2018, 6:30 pm, at Brookview.
Final Goose Management Plan and Turkey Management Plan are scheduled to be presented to the City
Council for approval at the January 2, 2018, City Council meeting.
If approved, both plans will be implemented beginning in 2019.
2.7 Staff Contact Information
Any questions regarding the proposed wildlife management plan or the communication plan can be
directed to: Rick Birno, Parks & Recreation Director at 763‐512‐2342 or rbirno@goldenvalleymn.gov.
APPENDIX
Appendix A ‐ Map of wild turkey management zone
Appendix B ‐ Golden Valley wild turkey management activity tracking form
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Parks, Open Spaces, & Regional Trails
Community Park Open Space Existing Regional Trail
jL Neighborhood Park Joint Use Facility Planned Regional Trail
FSpecial Use Area Non -Golden Valley Park Conceptual Regional Trail - Search Corridor
u Nature Area or Preserve Private Golf Course Conceptual Regional Trail - 2040 System Additions
Theodore Wirth Park Recreation Easement
O 0.25 0.5 1 Mile
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Sources: Hennepin County Surveyors Office for Property Lines (2017), City of Golden Valley for all other layers (2017).
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169 - ► � CO
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Parks, Open Spaces, & Regional Trails
Community Park Open Space Existing Regional Trail
jL Neighborhood Park Joint Use Facility Planned Regional Trail
FSpecial Use Area Non -Golden Valley Park Conceptual Regional Trail - Search Corridor
u Nature Area or Preserve Private Golf Course Conceptual Regional Trail - 2040 System Additions
Theodore Wirth Park Recreation Easement
O 0.25 0.5 1 Mile
I i I i I
Sources: Hennepin County Surveyors Office for Property Lines (2017), City of Golden Valley for all other layers (2017).
APPENDIX B: GOLDEN VALLEY WILD TURKEY MANAGEMENT ACTIVITY DOCUMENTATION FORM DATE Time Name Activity/Method Location Notes
DRAFT GOOSE MANAGEMENT PLAN
FOR THE CITY OF GOLDEN VALLEY
TABLE OF CONTENTS
Golden Valley Goose Management Concerns
1.1 Canada Goose Habitat Use and Population Estimate
1.2 Concentrated Habitat Use and Human Use Conflicts
1.2.1 Proximity Sensitive Areas
1.2.2 Water Quality Impacts
1.2.3 Water Quality Sampling
Canada Goose Management Recommendations
2.1 Goals and Measures
2.2 Geographic Scope
2.3 Management Techniques
2.3.1 Population Reduction
2.4 Public Information
2.5 Partner Relationships and Permit Requirements
2.6 Communication Plan
2.7 Staff Contact Information
Appendices:
Appendix A‐ Brookview Recreation Area Context Map
Appendix B‐ Brookview Recreation Area Water Bodies Map
Appendix C‐ Golden Valley Management Activity Tracking Form
Plan Summary
The Golden Valley Goose Management Plan is a specific area/location approach to respond to public
safety issues, reduce over population and deal with resident and patron issues. Geese are messy and
aggressive in high human use areas. The removal plan will only be implemented as needed in the
specific areas identified (See Appendix A). The plan allows for a population reduction process, round‐up/
removal and disturbance strategies. Lethal disposition techniques may be utilized if recommended by
contractor and approved by the Minnesota Department of Natural Resources (DNR) Wildlife Division.
The plan also provides for city staff to support administratively both public and private property owners
other than the City of Golden Valley to guide and administer Canada goose removal if requested.
1.0 The City of Golden Valley (specifically the Brookview Recreation
Area) Goose Management Plan Recommendation
1.1 Canada Goose Habitat Use and Population Estimate
The Brookview Golf Course and Brookview Park, referred to in this plan as the Brookview Recreation
Area, encompass approximately 176 acres of varied green space and habitats. Habitat areas include
floodplain, emergent marshes, ponds, creek, open green space, landscaped amenities and developed
recreation areas. These are the dominant land features and cover types within the boundaries – see
appendix A.
Canada geese use various areas of the Brookview Recreation Area and begin nesting in the spring. They
prefer areas near bodies of water and nesting occurs in the creek banks, pond banks and island areas
within some of the ponds. Newly hatched broods tend to loaf and feed on the golf course fairways, tee
boxes and greens as well as the open green space at Brookview Park. Geese will generally stay on the
property until it is time to migrate for the fall. After their flightless period, Canada geese are more
mobile, and frequently move from the ponds and creeks to adjacent feeding areas on the golf course
and in Brookview Park. Other properties in Golden Valley that have goose population residency issues
include the privately owned General Mills locations and the Perpich Center for the Arts property.
The Canada goose population in the vicinity of Brookview expands to over 200 geese during fall
migration. During the spring and early summer months, when adult geese pair and build nests, we
estimate approximately 75 ‐ 100 breeding pairs are typically present. In mid‐summer, as many as 100 ‐
150 young and adult geese are found in these same areas, depending on reproductive success. Later in
the summer, late July through October, additional flocks exceeding 40 ‐ 60 birds are observed in the
Brookview Recreation Area as birds are flying into the vicinity from surrounding areas.
1.2 Visitation and Recreation Areas
Areas and amenities impacted include picnic areas, playgrounds, shorelines, interior ponds, parking lots,
trails, golf fairways & putting greens, tee boxes, volleyball courts and gathering areas around Brookview.
1.3 Concentrated Habitat Use and Human Use Conflicts
Conflict areas include picnic areas, shorelines, ponds, Bassett Creek, parking lots, trails/sidewalks,
fairways, greens, pull & powered golf carts, streets/highways and maintenance equipment. There are
also concerns regarding food and health safety with the heavily utilized onsite food service during high
patron use periods at Brookview.
1.3.1 Proximity Sensitive areas
The Brookview Recreation area is surrounded by heavily travelled roads including Interstate 394 and
Highway 55. Highway 169 is located just to the west of Brookview Golf Course. In addition to busy roads
bordering the facility on three sides of the property, a residential area is located just to the east of the
primary parking lot. General Mills corporate headquarters and other private property owners are
located just to the west of Brookview. The General Mills property in close proximity to Brookview also
has ponding areas with large landscaped green spaces.
The city of Golden Valley has ordinance restrictions on the use of firearms. Due to the proximity of
heavily traveled roads and highways, neighboring residential and neighboring corporate properties, staff
is not recommending the use of firearms or other lethal means for onsite goose removal.
1.3.2 Water Quality Impacts
Golden Valley does not have any data on water quality impacts.
1.3.3 Water Quality Sampling
At this point in time the City of Golden Valley does not implement a water sampling process in the
ponds or creek within the Brookview property.
2.0 Canada Goose Management Recommendations
2.1 Goals and Measures
The city of Golden Valley is a site specific goose management plan and not a citywide removal process
plan. The two primary areas of concern are public safety and property damage attributed to higher
goose populations. Our goal is to systematically work on these aspects to help reduce the number of
complaints from residents and patrons.
Staff has identified three goals for implementing a Canada goose management program.
The primary goal is to focus annually on the green space and water areas in the Brookview Recreation
Area to reduce the Canada goose population.
The second goal is to develop annual strategies throughout the Brookview property creating natural,
random and physical barriers that deter geese from loafing on the property and reduce patron and
community concerns.
The final goal will be to support other community public and private property owners, if requested, to
develop plans to implement processes to reduce the number of Canada Geese on property not owned
by the City of Golden Valley. This would also extend to all current and future property owned by the City
of Golden Valley that has not yet been identified as a goose management problem area. All future
properties that are identified for potential removal will be updated in this plan and submitted to the
DNR for approval as well as be added to the removal permit application.
The city of Golden Valley plans to implement an onsite goose management plan for the Brookview
Recreation Area during the spring, summer and fall seasons.
During the spring, staff would secure an independent contractor approved by Minnesota DNR to
implement a process of egg addling for population reduction. This strategy will assist with the reduction
of future populations by dipping the eggs from nests in corn oil and replacing them back into the nests.
This process prevents the eggs from hatching and keeps the eggs in the nest so the geese do not lay
more eggs. Annually the contractor will impact no more than 50 nests in the Brookview Recreation Area.
A pre‐oiling survey will provide a count of the number of nests present and determine the number of
nests being treated. A minimum of two nests per‐wetland will be left unoiled every year. In addition to
the addling process, staff contractor would implement a round‐up process during the molting flightless
period if population goals are not being reached.
During the summer and fall seasons staff will implement strategies to reduce localized residency by
creating obstacles throughout the property to deter time spent at Brookview. Options may include but
are not limited to Denier Lights, Dori Poles, loud noises, treating pond and creek banks, adding natural
barrier elements to creek and pond shorelines, etc.
Our goal annually would be to reduce goslings and adults through addling and capture/round‐up
techniques, total number of removals will vary and be based on Brookview Recreation Area goose
population estimates. Our goal is not to eradicate geese on the Brookview property, simply support a
process that allows reasonable reduction. Without knowing population estimates for future removals,
an initial on‐going goal for nesting and brood reduction will not exceed 50 successful nests selected for
addling within the nest search area outlined in Appendix B. Staff is also proposing an estimated annual
capture/round‐up of 40 to 60 geese. In addition, to reduce loafing on and near developed green area(s)
and prevent significant use of Brookview Recreation Area by Canada geese during the summer and fall
months, a number of varied redistribution techniques will be utilized May through September.
Though the city of Golden Valley will specifically target the Brookview Recreation Area, staff will also
work with residents and other public and private property owners if significant goose management
issues arise within the city in the future. The City’s role would be to assist entities with the process of
obtaining approval and permits from the Minnesota DNR for removal as well as
recommending/approving a contractor to implement a reduction program.
2.2 Geographic Scope
The population and concentrated use reduction primary goals are focused on two distinct areas.
Approximately 176 acre nest search area of green space and the pond & creek water bodies throughout
the property which is outlined in Appendix A. These are expected to produce broods that would
subsequently move to Brookview Golf Course and Brookview Park after hatching. Due to significant
nesting area options and abundant food sources, population reduction activities will be focused in this
area. The management techniques that focus on redistributing geese will be implemented on the
smaller geographic area near the ponds ‐ creek and surrounding landscaped areas on Brookview Golf
Course.
Goose management activities are not planned at this time for any publically or privately held property
outside of the Brookview Recreation Area. Beginning in 2019, goose population control strategies are
only planned for the Brookview Recreation Area, however could be implemented at other locations in
the city of Golden Valley if deemed necessary.
2.3 Management Techniques
The proposed techniques for Canada goose management at Brookview are varied in type and
geographic area. Meeting the goals as outlined will require the implementation of a broad set of
techniques. Any one management technique used alone will likely be ineffective for any significant
length of time, since tolerance and habituation will likely occur. As a result, we propose the use of an
integrated management approach, where a number of techniques are applied in varying ways at unique
times and locations.
Recording/Tracking Management Activities for Future Adjustments/Improvements
All management activities will be documented on an annual Management Activity Tracking Form
attached in the Appendix C and submitted to the Minnesota DNR annually on September 10th. All
activity will be kept on file at the city of Golden Valley in the Golf Maintenance Building at 101
Brookview Parkway N. Staff understands that future reduction plans may require new management
strategies that require adjustments or improvements.
Habitat Modification
Site Modifications at Brookview Recreation Area may include but are not limited to: no mowing areas,
increase height of vegetation around ponds and creek banks, planting or promoting shrubs by natural
willow colonization, landscape plantings or added permanent barriers. Staff will continue to expand use
of Denier Lights in and around water areas as well as stay up to date on all new technologies for goose
reduction strategies.
Temporary Physical Barriers
Though not in place at this time, the use of temporary snow fence, woven wire, fishing line, etc. that
limits Canada goose access to the water areas during the spring, summer, and fall season will be
considered. Any fencing that is installed would need to be removed prior to the winter season, and
should be established in a manner that prevents geese from entering the fenced off area from the water
or from the adjacent property areas.
Permanent Physical Barriers
There are no permanent physical barriers in use at the Brookview Recreation Area at this time. Any use
of permanent physical barriers that limit Canada goose access to the water areas at Brookview Golf
Course and Brookview Park during the spring, summer and fall seasons could be considered in the
future. Any permanent physical barrier that is installed would need to be approved by the Minnesota
DNR Area Wildlife Manager and would be established in a manner that prevents geese from entering
the blocked off area from the water or from the adjacent property area. Routine inspection of the
permanent physical barrier would be done on a monthly basis.
Redistribution Techniques
Preventing Canada geese from loafing on Brookview Golf Course and Brookview Park will be an ongoing
activity during the summer months. We anticipate using a number of techniques to redistribute the
geese to other areas. Additionally, we plan to use multiple techniques at varied times and with subtle
shifts in methods so that the geese do not become habituated to any one technique or get accustomed
to a particular schedule of activity. Most of the methods will have minimal impact on the park/golf
visitor experience. Some redistribution techniques may require specific training, personal protective
equipment and adherence to policies and procedures for their safe use. While some of these
redistribution techniques have minor impacts and safety considerations, each technique will have a
thorough examination prior to employment in a particular area.
Human and mechanical disruption
Disturbing loafing and feeding Canada geese by individuals or dogs on foot so geese can
be moved from the mowed and maintained green spaces and into the ponds and creek
may be implemented throughout the season.
Sprinklers or water devices
Drones over trails or open areas
Remote control cars/trucks
Staff also plans to use and expand the night time Denier Lighting system to create a
disturbance for both green areas and water bodies.
Predator decoys
The use of 2D or 3D coyote/dog decoys around pond/creek areas to discourage use by
geese could be a management option. Decoys that are placed intermittently and exhibit
periodic motion due to wind gusts can be effective at deterring geese however must be
moved on a very regular schedule to be affective.
Pyrotechnic rounds
Limited use of pyrotechnic options such as flares, bangers, crackers, popper shells, etc. can be
temporarily effective with moving geese and dissuading them from returning to a given area.
Special training, handling and storage considerations would need to be considered. Use
restrictions and notification requirements would be required prior to the use of pyrotechnics.
Safety will always be the number one priority when considering pyrotechnics for the relocation
of wild turkeys.
Flash bangs from Orion Safety Products have been used on a sporadic basis with success to
dissuade geese from using a particular area.
Excrement Removal
Sporadic removal of goose excrement from patios, decks, trails, courts and building areas area may be
necessary during the late spring, summer and fall months. The primary goal is to effectively redistribute
geese away from these areas and hopefully dramatically reduce or eliminate goose excrement.
2.2.1 Population Reduction
Nesting Management
Annual nest search and treatment will be conducted in a localized area (Appendix B). The areas to be
searched and treated include suitable nesting habitat immediately adjacent to the ponds, islands and
creek bank areas. Nest searches and treatment protocol will follow methods prescribed by the required
U.S. Fish & Wildlife Service and Minnesota‐DNR permits. Permit conditions will be followed and
reporting will be conducted on an annual basis. To facilitate future nest searches in the Brookview
Recreation Area, GPS coordinates of most of the Canada goose nests should be obtained since nest site
fidelity is strong and the same nest sites are likely to be used in subsequent years.
Trapping and removal (during flightless period)
Capture and removal of flightless, mixed age groups of geese during the spring/summer flightless period
is an effective way to reduce localized population of geese during the peak golf course and park use time
(May‐September). The use of contractors to capture and remove for the disposition of geese from
Brookview Recreation Area is a management option which Golden Valley has implemented in the past
and plans to implement in the future. This type of removal would need to be detailed as part of a
removal permit application through the DNR Fish & Wildlife Division. Goose removal and disposition
would need to be conducted according to the permit conditions.
Goose Removal
Selective and occasional lethal removal of individual geese has been determined to be an effective
complement to loud noises and other redistribution or hazing methods. Lethal removal of geese by
means of shooting geese on an occasional basis is a management option. Such removal would need to
be detailed as part of a removal permit application through the Minnesota DNR Fish & Wildlife Division,
and goose removal and disposition would need to be conducted according to the specific permit
conditions. Conditions would include the number of individuals and the specific information about the
methods to be used in their harvest and disposition. At this point in time, Golden Valley has no plans
for the utilization of firearms for lethal removal unless deemed necessary by public safety officials in
specific circumstances.
2.4 Public Information
Informing the public and golf/park patrons about Canada goose management activities is an integral
part of a successful goose management plan. Information will be shared through community
publications, electronic tools and public meetings. Information will include review of the management
plan, resident input, commission and city council review. Signage or posted notices may be developed
for certain areas and activities if needed. Additionally, patrons and neighboring residents may be
notified of pending activities that might be considered alarming had they not received prior notice and
explanation. All persons performing management activities will provide city staff with accurate and
thorough information about goose management objectives, strategies and schedules. Additionally, no
removal will be allowed without an approved removal permit from Minnesota DNR. This permit will be
available for view for all residents and patrons upon request.
2.5 Partner Relationships and Permit Requirements
Coordination of all wildlife management activities will be communicated with the Minnesota DNR, Parks
& Recreation Department, Public Safety Department and the City Manager’s office. Population
monitoring, permitting, annual reporting for egg destruction permit, dates/conditions for permits,
permit in possession while conducting activities, notification and involvement of Conservation Officers,
Area Wildlife Managers, etc. will be the responsibility of city staff and all contractors employed to
implement wildlife management services.
2.6 Communication Plan
Review of initial draft of plans sent to MN DNR staff for comment – Mid‐September 2018
The initial draft of both the Goose Management Plan (GMP) and the Turkey Management Plan (TMP)
will be available for hard copy review at the Open Space and Recreation Commission (OSRC) meeting
Oct 22, 2018, 6:30 pm, at Brookview (316 Brookview Parkway – 763‐512‐2345).
Once the Commission’s recommended changes have been included in the draft documents, electronic
versions of both plans will be available for public review on the City website with the option to give
feedback.
When the public comment period ends, the updated plan will be reviewed at the November 13, 2018,
City Council/Manger work session meeting (Golden Valley City Hall, 6:30 p.m. – 763‐593‐8000).
The Open Space and Recreation Commission will host a final draft document review and public input
meeting on November 26, 2018, 6:30 pm, at Brookview.
Final Goose Management Plan and Turkey Management Plan are scheduled to be presented to the City
Council for approval at the January 2, 2018, City Council meeting.
If approved, both plans will be implemented beginning in 2019.
2.7 Staff Contact Information: Any questions regarding the proposed wildlife management plan or the
communication plan can be directed to: Rick Birno, Parks & Recreation Director at 763‐512‐2342 or
rbirno@goldenvalleymn.gov.
APPENDIX (Maps of Goose management zone and identified problem areas)
!!!
!
!
!!
!!!BrookviewGolf Course
Western AvenueMarsh
Brookview Park Winnetka Ave NWinnetka Ave NDecatur Ave NWally St
Western Ave
Ha ro ld Av eGeneral Mills BlvdBoone Ave NRhode Island Ave SSumter Ave S Winnetka Ave SUtah Ave SGregory RdHanley RdWi
sco
ns
i
n
Ave SGeneral Mills BlvdHanley RdRidgeway Rd
Winnetka Ave SLaurel Ave
Wayzata Blvd
G o ld e n
V a lle y D rHarold Ave (WesleyCommonsDr)OlsonMemorialHwy
BrookviewPkwySWayzataBlvd RhodeIslandAveSEwald T e rWestern Ter
FieldD r Brookview Pk w y N
I-394NFrontageRd
H w y 5 5
2017700
1 Ge neral Mills Blvd 79157935811510
20 15
11 10
14
18 22 2679451523 25 790710
20
30
400800980178021333741
80008010801680248032217319
455
505
605
675
705
775
805
814
800
730
700
620
600
524
516
500
420 425
501
525
615
701
731
801
825 824
800
724
700
614
524
500
424
4004017950300
216
100
36
3027
29
31
43
36
40
135
45
33
2524
38
150
200
210
222
300
310
322
675
615
505 500
640
420
700
8100
855
832
901 900
1005
8401
8421
8805
505509-525
7900 Olson Mem. Hwy.
79107860-795882008224
600
8845
8811
400
408
416
424
432
440
8815
423
433
890189094394158912605 6008815 550
7812
7700-52
7710772478307732
411 RI
7840
410
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7601-55
7701
648
716
732
814820
830
950915
843
815
745
723
611600
642
716
732
820
840
9141023
911
843
801
743733
723
643
623
400
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7800
500
7700521
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7721
7701
200
77007740225
775178017751 20
50770077807800
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120
220
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420
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520515
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401784 0225
145
105
7811
7810
7811 15
245
401
421
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7808
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401
300
200 Broo kview Pkwy N
101
115
100 GMB
100
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500
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78047802
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0 500 1,000250Feet
Brookview Recreation AreaWater Bodies – Appendix B
Print Date: 9/7/2018Sources:-Hennepin County Surveyors Office for Property Lines (2018) & Aerial Photography (2015).-City of Golden Valley for all other layers.
Brookview
Bro okvie w Pond s A-O
Ba ssett Cre ek
Bro okvie w Park
Bro okvie w Go lf Co urse
!!!
!
!!!!!
!!!!Loop EPond
Loop FPond
West RingPond East RingPondBassettCreekBoone Avenue PondPond B
Pond C
BrookviewPond A
Pond O
Pond J
Spirit of Hope Church Pond
201GeneralMillsPond
HaroldPondPond M
Pond F
Pond DP
ond E
BrookviewGolf Course
LionsPark
Western AvenueMarsh
Brookview Park
Westwood HillsNature Center (SLP)
General Mills NaturePreserve
BooneOpenSpaceMendelssohn AveWinnetka Ave NKelly DrCou
n
ty
R
d40
GardenParkQuebe
c
Av
e
SWinnetka Ave NDecatur Ave NWally St
Ensign Ave N7th Ave N
Golden Valley Rd Decatur Ave NWisconsin Ave NGlenwood Ave
Country Club Dr
Western Ave Western Ave
Harold AveGeneral Mills BlvdBoone Ave NMarket St
Louisiana Ave SLaurel AvePennsylvania Ave SRhode Island Ave SSumter Ave S Winnetka Ave SUtah Ave SGregory RdHanley RdVermontAve SWi
sco
ns
i
n
Ave SGeneral Mills BlvdHanley RdRidgeway Rd
Winnetka Ave SLaurel Ave QubecAve S Nevada Ave SColonial RdLouisianaAveS
Wayzata Blvd
Wayzata Blvd
G o ld e n
V a lle y D rSchullerCirN F r o n t a g e R d
Rhode IslandAve N Pennsylvania Ave SHarold Ave (WesleyCommonsDr)S F r o n t a g e R d
O ls o n M e m o r ia lH w y
OlsonMemorialHwy
OregonAveSBrookviewPkwySWayzata Bl vd
I-394SFrontageRd
I-394 S Fron t a g e R d
WayzataBlvd
Kentu
ckyAveNLouisianaAveNMarylandAve SRhodeIslandAveSRidgewayRdEwald T e rWestern Ter
FieldD r Brookview Pk w y N Harold Ave
HalfMoonDr
RidgewayRdB etty C r o c k e r Dr
G oldenValleyR d(B a s sett Creek
Blvd)EllisLnG o ld e n V alleyR d
H w y 3 9 4
Hwy 394Hwy169Hwy169I-394NFrontageRd
O l s o n M e m o r i a l H w yHwy 55
H w y 5 5
(Laurel Pt)
(Lau re lCurv)§¨¦394
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£¤169
Brookview Recreation Area - Appendix A I08001,600400Feet
Sources: Print Date: 9/7/2018-Hennepin County Surveyors Office for Property Lines (2018).-City of Golden Valley for all other layers.
APPENDIX C: MANAGEMENT ACTIVITY DOCUMENTATION FORM – BROOKVIEW RECREATION AREA DATE Time Name Activity/Method Location Notes
Public Comment Summary to date for the proposed Turkey & Goose Management Plans
• Staff has received 6 phone calls, 4 emails and 3 electronic public input comments from the
proposed plans posted on the City website (October 29th – November 7th) and the article
regarding the proposed plans/review schedule published in the City Newsletter
(Sept./Oct. 2018).
• As of November 7th, 2018 staff has received four resident calls and two non-resident calls.
All calls have been saved and are summarized below.
• As of November 7th, 2018 staff has received 7 resident emails/electronic input. All
emails/input have been saved and are copied below.
Summary of Resident and Non-Resident Phone Calls
• Resident phone call #1 (9-16-18): Caller does not believe the management issue is such
that the city needs to get involved. Private property owners should take care of wildlife
issues themselves. Does not see issue as city’s problem.
• Resident phone call #2 (10-1-18): Caller had questions regarding how the plan was to be
implemented and would it be humane. Staff contacted resident and explained both
process and removal strategies for both plans.
• Resident phone call #3 (10-22-18): Caller representing Midtown Homeowners Association
requesting information on the date and time the formal public input was to be accepted.
Staff responded with process schedule.
• Resident phone call #4 (10-22-18): Caller asked if the public was allowed to attend
scheduled OSRC meeting. Resident is writing a research paper on urban wildlife
management for school. Staff contacted resident and welcomed them to attend meeting.
• Non-Resident phone call #1 (10-5-18/Glenwood, MN): Caller recommended installing
invisible fence around all golf course and park property and to purchase Australian
Shepherds to chase the geese.
• Non-Resident phone call #2 (10-8-18): Caller recommended installing 3D coyote decoys in
and around the park and golf course. Mentioned the City of Fergus Falls implements a 3D
decoy strategy. Also mentioned decoys need to be moved around every couple of days.
Summary of Copied Email Communication
• As a resident of Golden Valley and a veterinarian I would ask what humane methods to
reduce stress and injury are in the capture and release protocols for dealing with the
"wildlife management problem" of geese and turkeys in certain areas of our city?
There are coyotes in our neighborhood and I ask you if they are being discouraged where
they could serve as natural predators in the areas where geese and turkeys are
problematic?
Are you aware that the Animal Humane Society is releasing neutered cats into our
neighborhood? Do you know who gave them the authority to do this in a suburban,
wildlife rich community where these cats have been seen killing song birds and small
mammals, upsetting indoor cats, defecating in people's gardens and starving in winter?
And if so, why? It is inhumane, a public health hazard and certainly disruptive of any
effective wildlife management program in Golden valley. Dated 9-15-18
• I read the article in the City Newsletter about GMP & TMP and I'm thrilled to hear some
action will hopefully be taken to eliminate the overpopulation of both of these nuisance
animals in Golden Valley. I have been a resident for 20 years and the populations of both
seems to double every year. The turkeys have been destructive in our yard and
neighborhood. Despite attempts to avert them from our property, they manage to
destroy flower beds, kill the grass, and act aggressively when near them. I'm afraid of
what they could do to the small kids in the neighborhood if an adult wasn't
watching. We've sprayed for pests, hung up Mylar tape, set up a motion sensor hose, and
even purchased a plastic coyote trying to get them off our property to no avail.
I'm for trained individuals to hunt them and donate their meat to the food shelf. Why
not? Dated 9-24-18
• I do not see that you are using dogs at all. Dogs, with their handlers, are commonly used
to keep geese from nesting in areas where they're not wanted. It's a simple effective
non-lethal way to keep the area free of geese. Airports and others use them globally and
it works. I am opposed to killing the geese once they've made a home for themselves.
Canada Geese mate for life. Give them a break. Keep them from nesting and you won't
have to kill them. One of many organizations easily found on the web - there are many,
many others. http://www.goose-masters.com/. Dated 10-29-18
• It’s about time golden valley addresses this we live on a pond not far from brookview
The geese are pretty but that’s about it people think by feeding them it’s great if they had
them coming in their yards they would not be happy who wants to walk in all that plus the
end of our street was always full of their droppings, my husband golfs at brook view it’s
time they are gone. Ducks are fine geese need to go they are everywhere, this should
have been addressed many years ago. Dated 10-29-18
• I would like to give my view of the draft version of the turkey management program.
If they have to be removed, I worry that an independent contractor might not follow the
“non-lethal” removal—no matter what the agreement was. I would like to have the city
NOT remove the turkeys unless they are causing traffic hazards.
In our neighborhood, the turkeys have not been aggressive and I haven’t heard neighbors
complain about any damage. It is fun to see them grow throughout the summer. They are
delightful to watch throughout the year. The adult turkeys really take care of the young
ones. I think that is a very good thing for the children in the neighborhood to observe.
Recently, I heard a horror story of what happened to the geese in Powder horn Park in
Minneapolis. After watching the young ones growing all spring and summer, suddenly all
of the geese were gone. The city had killed them and ground them up for feed. That is a
terrible lesson for children to learn. It’s not the way their life needs to end. Where is the
wildlife supposed to go? I hope that Golden Valley decides to let these birds live here too!
Thank you for your time.
I’d like to give my opinion on the draft geese management program.
I sent a separate email in regard to the turkey management program. So some of that
email is repeated here. I know that geese are more prevalent than the turkeys and can
cause more of a mess, and may people do not want that mess. Recently, I heard a horror
story of what happened to the geese in Powderhorn Park in Minneapolis. After watching
the young ones growing all spring and summer, suddenly all of the geese were gone.
The city had killed them and ground them up for feed. That is a terrible lesson for
children to learn. It’s not the way their life needs to end.
Where is the wildlife supposed to go? I only request that you manage the population in
the most humane way possible, and if you hire independent contractors, try to ensure
that they use a humane process.
Thank you for your time. Dated 10-31-18
• What started me on my current course is an announcement for a meeting to set up a plan
to manage the geese population in Golden Valley.
At the meeting the plan or rather lack of plan consisted of a program to try and control
the “pests” on Brookview Golf Course. As I was able to understand, the reasons for
eradicating the geese from the golf course were:
1. too many birds,
2. the birds threaten (?) golfers,
3. customers track goose poop into new facility.
All of which occurs roughly 3 months out of the 5-6 month season. The eradication, to be
done by various means, was to be paid for by the golf course via tax money i.e.; you the
taxpayer. To do this, first a formal plan had to be paid for and submitted to the DNR. (That
plan also requires a taxpayer contribution.)
A much more cost-effective and long term plan would be a plan of positive actions that
develop solutions for living in shared compatibility with nature and the wildlife in Golden
Valley. We need a plan that provides for wildlife such as a green corridor for our children
and our children’s children. Not a plan that works to eradicate wildlife.
After attending the meeting of the Golden Valley Open Space & Recreation Commission,
spending an hour on their website and reviewing the Golden Valley web site, I found no
mention of any positive wildlife management in favor of the wildlife or green space
preservation. I could find no mention of considerations for a green corridor which, looking
at a current map, there are still some reasonable possibilities of action.
I did find numerous building projects, replacement of grass fields for artificial turf, and a
proposal to take a portion of Scheid Park to build a larger fire station (at taxpayers’ expense) for to-be-proposed construction of high density housing along the proposed light rail line which takes up a considerable portion of green space already.
One of the pleasures of living in the Twin Cities is our close association with nature.
Golden Valley has a lot to offer. Theodore Worth did a great job of preserving much for
Minneapolis and thereby our city. James Ford Bell of General Mills left a legacy in Golden
Valley to the birds, geese, ducks and wildlife of the area. We have those two visionaries to
thank for some of the most beautiful areas of Golden Valley and not much to thank our
current commission, or for that matter City Council, unless you like cookie-cutter box-like
apartment buildings for which we the taxpayers of Golden Valley are paying the
infrastructure and public services such as police and fire. (not the Contractors)
Parks, good schools and Green Corridors would add to the value of taxpayers’ homes and
quality of living, not cheap, crowded apartment complexes. The only entities that stand to
profit from these constructions are the contractors.
I am very disappointed in the quality of your leadership. Dated 11-03-18
• In the spring of 2017 three very aggressive toms and some hens wanted to take control of
our neighborhood. The problem was mostly caused by a neighbor feeding and trying to
create a wildlife area in his back yard. The turkeys lost all fear of humans and we became
part of their pecking order. My neighbor was wing attacked by a tom that was waiting for
him when he came out of his house, luckily it was not his very young daughter. If you
search old newspapers you will find articles where turkeys blinded and disfigured young
children. This spring Rochester police had to kill a wild turkey after it attacked a child on
bike. I would like to emphasize the importance of educating residences on how dangerous
turkeys can be especially around young children, and to immediately report any
aggressive behavior.
I would like to thank your Commission and Mr. Birno for all your help. Dated 11-07-18
Executive Summary
Golden Valley Council/Manager Meeting
November 13, 2018
Agenda Item
3. LimeBike Update 2018
Prepared By
Marc Nevinski, Physical Development Director
Summary
In April the Council approved a Memorandum of Understanding (MOU) with LimeBike allowing
the company to deploy a fleet of dockless bikes in Golden Valley. The MOU permits the use of the
Public Way by LimeBike and sets performance standards for operations. Edina is using a similar
MOU, however, Minneapolis has taken a different approach to bike (and scooter) sharing by
adopting an ordinance and licensing vendors to operate within the City. LimeBike is also
operating on the U of M campus and in St. Paul. The MOU with LimeBike is set to expire at the
end of the year and it is appropriate at this time to review the city’s experience with bike sharing.
Use and Routes
Limebikes were formally deployed in Golden Valley on July 20th. Scooters were also deployed at
the end of September for several weeks but were pulled in mid-October and redeployed in the
core cities. Ridership data over the past three months is below:
Bike Use
Month # of Rides # of Riders # of Bikes Miles Ridden
August 409 257 53 562
September 251 142 47 307
October 109 71 32 117
Bike Rider Frequency : August through October
Trips Taken Number of Riders
< 3 222
3-5 49
5-15 25
15-30 3
30 > 1
Scooter Use
Months # of Rides # of Riders # of Scooters Miles Ridden
September 130 100 0 304
October 600 339 61 954
Scooter Rider Frequency : September - Octob
Trips Taken Number of Riders
< 3 255
3-5 56
5-15 46
15-30 3
30 > 1
Overall bike use appears to be declining, although scooters appear to have more frequent use.
Bike deployment in Golden Valley ranged from roughly 30 to 50 bikes, and 60 scooters were
deployed for several weeks. Future deployments by LimeBike may include higher proportions of
scooters and e-bikes compared to pedal bikes.
Routes of Bikes and Scooters – August to October, 2018
The above map shows routes in red used by Limebike customers. The darker the route, the more
trips it carried.
Information Collected by LimeBike
LimeBike’s website includes information regarding its privacy policy and user information.
LimeBike’s policy does state that it partners with third-parties for advertising purposes and that
the third-parties may collect information about users. LimeBike representatives have noted the
data the company collects is needed to access their vehicles, becomes anonymous, and is used to
determine bike and scooter placement.
Winter Operations
For safety and business reasons, Limebike will not deploy a fleet of bikes over the winter months.
Scooters will also be pulled from the core cities as well, although they could be redeployed if
conditions are appropriate.
Challenges
Experiences in other cities highlighted a number of problems and challenges presented by
dockless bikes, including large and disorderly accumulations of bikes, placement in inappropriate
areas, and vandalism of bikes. Fortunately Golden Valley has not experienced significant
problems or complaint about the bikes, and staff has been satisfied with LimeBike’s response
time to concerns. Staff has not had to directly remove any bikes. Early in the deployment staff
received concerns about the location of bikes on sidewalks or on private property. Staff has also
been in contact with a number of employers who are supportive of the bikes and scooters but
have found them to present some challenges to clients or their facilities.
Recommendation
When the City entered into the MOU with LimeBike, it was expected that 2018 would serve as a
trial period of dockless bike sharing in Golden Valley. Due to the later than expected deployment
as well as the experience gained in 2018, staff recommends extending the MOU through the end
of 2019. If Council agrees, staff will prepare the appropriate documents for consideration at a
regular meeting.
Executive Summary
Golden Valley Council/Manager Meeting
November 13, 2018
Agenda Item
4. Discussion of 2019 Legislative Priorities
Prepared By
Timothy Cruikshank, City Manager
Summary
Annually, the Council to reviews the City’s Legislative Priorities prior to the upcoming Legislative
Session. The 2019 Legislative Session is scheduled to start in early January. Staff will be asking the
Council to approve the 2019 Legislative Priorities in December. In addition, each year the approved
priorities are shared with neighboring communities and area legislators at the annual Crystal
Legislative Breakfast that will be held in January 2019.
Attachments
• City of Golden Valley 2018 Legislative Priorities (2 pages)
2018
Legislative Priorities
7800 Golden Valley Road, Golden Valley, MN 55427 · 763-593-8006Adopted by the City Council Dec 19, 2017
Table Of Contents
1. Medicine Lake Rd/Winnetka Ave Regional Flood Mitigation Through DNR Flood Damage Reduction Program ..........................3
2. Public Safety Improvements At Douglas Drive/Hwy 55 Intersection .................................................4
3. Infrastructure .......................................................................................5
4. Modify Fiscal Disparities Formula .....................................................6
5. Transportation
a. Establish A Sustainable Formula For Increased Transportation And Transit Funding .............................................7
b. METRO Blue Line Extension (LRT) ............................................8
c. Hwy 169 Improvement: I-394 To Medicine Lake Rd ..................9
d. Bus Rapid Transit On Hwy 55 .......................................................10
6. Metropolitan Council Inflow/Infiltration Grants— Public And Private Improvements .....................................................11
7. Oppose Levy Limits ............................................................................12
8. Affordable Housing And Workforce Housing ...................................13
9. Support Tax Incentives For Community Reinvestment ..................14
Appendix 1 ...............................................................................................16
Appendix 2 ...............................................................................................19
Appendix 4 ...............................................................................................23
Appendix 6 ...............................................................................................25
7800 Golden Valley Road, Golden Valley, MN 55427 763-593-8006 Page 1
These priorities are supported by the Golden Valley City Council, along with Metro Cities, League
of Minnesota Cities, and Regional Council of Mayors policies, and may be used by local officials
and staff to advocate for during the Legislative session.
Executive Summary
Golden Valley Council/Manager Meeting
November 13, 2018
Agenda Item
5. Presentation of Crisis And Critical Issues Communications Plan
Prepared By
Cheryl Weiler, Communications Manager
Summary
Last year the City Council approved a proposal for creating a crisis communications plan that
meets the needs and expectations of today’s community stakeholders. The proposal involved
hiring Padilla to provide protocols, materials, and training needed to prepare the City to manage
crises and critical issues. Staff used this information to prepare a detailed Crisis And Critical Issues
Communications Plan that outlines step-by-step procedures for analyzing incidents and managing
all necessary communications.
Recommended Action
Discuss the City’s Crisis And Critical Issues Communications Plan and approve at the November 20
City Council meeting.
Attachments
• Crisis And Critical Issues Communications Plan (21 pages)
1
City of Golden Valley Crisis And Critical Issues Communications Plan
Crisis And Critical Issues
Communications Plan
For Internal Use Only
2
City of Golden Valley Crisis And Critical Issues Communications Plan
Introduction: What To Expect During A Crisis .....................................................................3
Initial Stages ....................................................................................................................................4
Golden Valley Crisis Communications Management Team ...........................................6
Team Structure And Team Roles ..............................................................................................8
Crisis Team Leader .....................................................................................................................8
Internal Communications Team ...........................................................................................8
External Communications Team ..........................................................................................8
Legal Team ...................................................................................................................................9
Incident Commander ...............................................................................................................9
Extended Team Responsibilities ..........................................................................................9
Situational Assessment ...............................................................................................................10
Determine Crisis Level And Identify Necessary Response Time ...............................10
Client Internal Communication Outreach Assessment ..................................................11
Audience Identification ...............................................................................................................12
Social Media Outreach ................................................................................................................14
Message Development ...............................................................................................................15
Stakeholder Outreach ..................................................................................................................17
Publicity Policy ...............................................................................................................................17
Media Spokesperson ....................................................................................................................18
Media Outreach .............................................................................................................................19
Press Statements .......................................................................................................................19
Press Releases .............................................................................................................................19
Media Advisories .......................................................................................................................19
News Conferences .....................................................................................................................20
Media Interviews .......................................................................................................................21
Media Contact Log ....................................................................................................................21
Appendix 1: Analysis Worksheets ............................................................................................23
Appendix 2: Media And Messaging Worksheets ................................................................25
Contents
3
City of Golden Valley Crisis And Critical Issues Communications Plan
Introduction:
What To Expect During A Crisis
Time is critical when a crisis hits. No matter how prepared you are, you can expect the following:
• The first few hours and stages of the crisis will be the most critical (see Initial Stages Checklist on page 4).
• All of the information you need may not be immediately available.
• You may have to make a rapid series of decisions.
• The outside spotlight may be on you.
• Internally, you may encounter conflicting advice.
• It may be difficult to maintain a long-term perspective.
• There may be a difference between facts and perception.
• You will not have total control.
This plan includes the most important steps to follow to engage crisis communication management
immediately.
4
City of Golden Valley Crisis And Critical Issues Communications Plan
Initial Stages
The first stages of a crisis are the most crucial. This stage-by-stage summary of what should occur will serve as a
guide for most crisis situations (see Initial Stages Checklist in Appendix 1A). It should be reviewed and up-
dated as needed.
Stage 1
Contact The First Alert Team
The members of the First Alert Team are the Crisis Communica-
tions Management Team’s leaders and should be the first team
members contacted in a crisis situation (see Crisis Communica-
tions Team Contact Information in Appendix 1B). They will
help determine if the situation is an actual or potential incident
(see Incident Checklist in Appendix 1C) and if the Crisis Com-
munications Management Team should be convened to manage
the City’s message. They will be the points of contact before, dur-
ing and after the crisis.
First Alert Team Responsibilities
• Receive initial notification of an incident that may have significant impact and determines if a crisis exists.
• Determine if it is appropriate to assemble the Crisis Communications Management Team for addressing the
issue.
• Notify City Council
• Convene the Crisis Communications Management Team to address the issue as needed.
• Determine if it is appropriate to contact Padilla’s Crisis Communications Team.
Assemble The Crisis Communications Management Team
Led by the First Alert Team, the Crisis Communications Management Team meets (in person and/or using the
Crisis Phone Line) and works through the following questions using the Incident Response Form in
Appendix 1D).
• Is there continuing danger/fallout/ramifications?
• What important information is missing or in con-
flict?
• What is the customer risk?
• What is the consumer risk?
• What is the public risk?
• What is the employee risk?
• What is the legal risk?
• Who else needs to be involved (HR, legal, opera-
tions, etc)?
• Assign roles and responsibilities.
• Assess operational issues.
• Notify appropriate local, state, or federal public
safety and regulatory officials.
• Establish on-site crisis management center, if ap-
propriate.
• Check Internet/social media for coverage sur-
rounding the crisis (ongoing).
• Remind employees/elected officials about the
media policy not to speak with media.
Tim Cruikshank, City Manager
Cheryl Weiler, Communications Manager
First Alert Team
Crisis Line available 24/7
Bob McNaney
Padillia
Crisis Communications Team
5
City of Golden Valley Crisis And Critical Issues Communications Plan
In conjunction with the First Alert Team:
• Prepare key messages and public statement or
response(s) to key audiences. All public/media
statements and key messages must first be re-
viewed by the First Alert Team.
• Follow social media postings to assess whether a
response is needed and what that response will
be.
• Prepare a script for office and front desk staff to
direct inquiries to appropriate contacts.
• Assign and prepare a media spokesperson to
answer questions.
• Coordinate public statements.
• Respond to media calls and keep track of calls
with the Media Contact Log.
• Evaluate need for internal communication.
Stage 2
• Determine method of communicating with
media (eg, press statement, news briefing, indi-
vidual interviews, news release, etc).
• Prepare news conference space (if needed),
assess backdrop, entrance/exit space for media
spokesperson(s), and audio capabilities.
• Distribute statement to key media.
• Determine communications for website and so-
cial media channels (including GV Emergency). A
“dark site” is a crisis website prepared in advance
of a crisis that remains dark and becomes live
and visible on the web only when a crisis oc-
curs. The dark site is housed on an off-site server;
it will be a place to post statements and other
pertinent information about the crisis going
forward.
• Notify other appropriate audiences.
• Respond to media calls.
• Monitor and react, as necessary, to media and
internet coverage.
• Continue tracking media and social media cover-
age
Stage 3 And Ongoing
• Continue notifying key audiences.
• Review/update public statement.
• Distribute updated communications to appropri-
ate audiences.
• Continue responding to media calls.
• Continue tracking media and social media cover-
age.
• Re-evaluate need for internal communication or
updated internal communication.
6
City of Golden Valley Crisis And Critical Issues Communications Plan
Golden Valley
Crisis Communications Management Team
Role Of Crisis Communications Management Team
This team will convene immediately to respond to warning signals of a crisis and to execute the City’s Crisis
Communications Plan in emergency situations. The Team will:
• analyze the situation
• formulate a plan to mitigate damage of the City of Golden Valley brand
• implement the plan of action
• inform the City Council
Subject matter experts may be added to the Crisis Communications Management Team based on the nature
and scope of the crisis and the need for additional experts or spokespersons on the subject.
After initial assessment, the Crisis Communications Management Team will determine involvement from other
departments. The Extended Team will support the Crisis Communications Management Team, carrying out spe-
cific tasks as directed/needed.
Crisis Communications Management Team
Extended Team
First Alert Team
Crisis Communications Management Team City Council
Finance Legal CommunicationsPublic Safety
(Fire/Police/
Public Works)
HR IT
7
City of Golden Valley Crisis And Critical Issues Communications Plan
Golden Valley Crisis Communications Management Team
Title Name Work Phone
City Manager Tim Cruikshank 763-593-8003
City Attorney Maria Cisneros 763-593-8096
Communications Manager Cheryl Weiler 763-593-8004
Finance Director Sue Virnig 763-593-8010
Fire Chief John Crelly 763-593-8065
Human Resources Director Kirsten Santelices 763-593-3989
Parks & Recreation Director Rick Birno 763-512-2342
Police Chief Jason Sturgis 763-593-8059
Public Works Director Marc Nevinski 763-593-8008
Padilla Senior Vice President Bob McNaney
Golden Valley Extended Team (Subject Matter Experts)
Title Name Work Phone
Brookview Facility Supervisor Greg Simmons 763-512-2367
Catering & Restaurant Manager Kim Straw 763-512-2314
City Engineer Jeff Oliver 763-593-8034
Deputy Fire Chief Ted Massicotte 763-593-8080
Golf Maintenance Supervisor Mike Ward 763-512-2356
Golf Operations Manager Ben Disch 763-512-2315
IT Manager Beth Yurchisin 763-593-3975
Police Commander Steve Johnson 763-512-2505
Police Commander Dave Kuhnly 763-512-2503
Park Maintenance Supervisor Al Lundstrom 763-593-8046
Public Works Maintenance Manager Tim Kieffer 763-593-3960
Street and Vehicle Maintenance Supervisor Marshall Beugen 763-593-8085
Utilities Maintenance Supervisor Joe Hanson 763-593-8038
Golden Valley City Council
Title Name Phone
Mayor Shep Harris 612-219-8531
Council Member Joanie Clausen 763-535-1212
Council Member Larry Fonnest 763-272-5727
Council Member Gillian Rosenquist 763-529-9279
Council Member Steve Schmidgall 612-419-8142
8
City of Golden Valley Crisis And Critical Issues Communications Plan
Team Structure And Team Roles
Crisis
Communications
Team Leader
Leads crisis response. Directs
teams without getting into the
work. Orchestrates the work
but does not necessarily make
every decision.
• Works with entire Crisis Team
to develop the appropriate
response strategy.
• Directs the respective ac-
tions by each team.
• Approves and oversees all
communication actions
taken related to an incident.
• Serves as a primary spokes-
person.
• Ensures the team is follow-
ing company values and
crisis guidelines.
• Other responsibilities:
Internal
Communications
Team
Responsible for communica-
tion to all internal audiences
(typically defined as employees,
employee families, volunteers,
and council members). Also re-
sponsible for all communication
regarding benefits impacted by
the issue. This role is typically
filled by someone in human
resources.
• Coordinates all internal com-
munications to staff, volun-
teers, council members, etc.
• Ensures all relevant policies
and procedures are followed
during the incident; secures
all necessary documentation
that may be needed for legal
claims.
• Other responsibilities:
External
Communications
Team
Responsible for managing
all aspects of the response to
customers and media, including
social channels. Also serves as
one of the primary spokesper-
sons for the company. This role
is typically filled by a person in
PR, marketing, or sales.
• Works with the internal and
legal teams to develop all
messaging and materials to
be used in communicating
to all key audiences.
• Prioritizes communication to
key customers.
• Tracks media and social me-
dia coverage and provides
updates to the entire team.
• Coordinates or handles all
media interviews.
• Other responsibilities:
Crisis Communications Team Leader
Internal
Communication
External
Communication Legal Incident
Commander
9
City of Golden Valley Crisis And Critical Issues Communications Plan
Extended Team Responsibilities
Communications
• Communicate with regulatory
bodies and provide required
reporting.
• Brief crisis team leadership on
potential short- and long-
term impacts.
Legal
• Identify legal resources in
area(s) where company oper-
ates.
• Advise on legal aspects of
situation.
• Manage documents during
crisis for potential use in legal
proceedings.
Finance
• Brief crisis team on financial
ramifications of actions.
• Track all expenses related to
crisis.
• Identify financial resources in
area(s) where company oper-
ates.
Human Resources
• Maintain copies of all person-
nel records.
• Answer pay and benefit ques-
tions.
• Monitor employee morale;
advise team on employee
communications.
• Provide links to employee
assistance plans and other
external resources.
IT
• Maintain active disaster
recovery plan for all technical
services in keeping with IT
corporate plan.
• Coordinate resources to en-
sure resumption/continuation
of IT services.
• Ensure redundancies of sys-
tems and backups of key data
kept at various
locations.
Public Safety (Fire/
Police/Public Works)
• Establish command post.
• Evaluate scene and campus
security. Coordinate with
other agencies for additional
staff. Establish route security
for offsite relocation of critical
assets if needed.
• Evaluate infrastructure.
• Identify ongoing life-threat-
ening issues.
• Inform proper higher authori-
ties (BCA, HCSO, FBI, MDH,
MPCA, DNR, etc) if warranted.
• Ensure continuation of emer-
gency services, may require
other agencies to help.
External Counsel
• Outside legal counsel as
required
• Padilla
Legal Team
Handles all communication to government leaders
or legal representatives. Also leads the investiga-
tion into the issue. This role is usually filled by the
company’s legal department.
• Quickly reviews all messaging and communica-
tion materials prior to distribution.
• Provides legal guidance to the Crisis Team as
needed.
• Leads the investigation into the incident.
• Ensures all applicable laws are being followed.
• Other responsibilities:
Incident Commander
Manages the incident on the ground with a focus
on operations. Often used in situations like natural
disasters, active shooter, major accidents. Manages
the response to the crisis, including coordination
with local emergency responders. This role is typi-
cally handled by someone in operations.
• Completes Incident Report Form.
• Manages all operational aspects of the incident
(police, fire, rescue).
• Responsible for returning the facility back to
normal operating procedures.
• Other responsibilities:
10
City of Golden Valley Crisis And Critical Issues Communications Plan
Situational Assessment
The Crisis Communications Management Team will assess the situation, determine facts, and begin delegation.
After this assessment, it may be appropriate to add subject matter experts to the Crisis Communications Man-
agement Team (both internal and external).
* Note: In some cases, the media may be alerted to the situation before all of the facts can be determined and
the situational assessment complete. In this case, it is important to provide the media with a statement indi-
cating the situation is under investigation, and that as soon as more information is available it will be provided.
If appropriate, a social media update should also accompany this brief media statement outreach.
Determine Crisis Level And Identify Necessary Response Time
Level Characteristics Response Time
4
HIGHLY
INTENSE
Media have immediate and urgent need for informa-
tion about the crisis.
Immediate response (0-1 hour)
required. Opening statement of
empathy/caring may need to
come before key messages are
developed (within 30 minutes).
One or more groups of individuals express anger or
outrage.
Broadcast and print media appear at location for live
coverage.
3
INTENSE
Crisis causes growing attention from local and regional
media.
Immediate response (1-2 hours)
required.
Media, stakeholders, and community partners are
present at location.
Affected and potentially affected parties threaten to
talk to the media.
2
MODERATELY
INTENSE
Crisis situation may/may not have occurred; the situa-
tion is attracting slow, but steady media coverage.
Respond if necessary (24-72
hours). Continue to monitor the
situation, develop messaging, and
be prepared to respond quickly if
situation escalates.
External stakeholders (government agencies, industry
trade organizations) receive media inquiries.
The public at large is aware of the situation/event, but
it is attracting very little attention.
1
MINIMALLY
INTENSE
Crisis attracts little or no attention.Crisis Communications Manage -
ment Team should monitor the
situation closely. Pre-event information requests are received.
Public and/or media are virtually unaware of the crisis.
11
City of Golden Valley Crisis And Critical Issues Communications Plan
Client Internal Communication
Outreach Assessment
The Crisis Communications Management Team will assess the situation, determine facts, and begin delegation.
Each situation will require an assessment for communicating throughout the organization (see Communication
Outreach Assessment form in Appendix 1E).
Communications shared with the City‘s communications targets are NOT intended to be shared with others
internally or externally unless noted in the communication.
Level Characteristics Golden Valley
Communication Targets
4
HIGHLY
INTENSE
Media have immediate and urgent need for informa-
tion about the crisis.
All staff, elected, and appointed of-
ficials
(Communications updated ASAP)One or more groups of individuals express anger or
outrage. Perhaps safety is at the heart of the issue.
Widespread internal and external discussion (ie,
shooting at location).
3
INTENSE
Crisis causes growing attention from local and re-
gional media.
All staff (where issue is occurring),
elected officials, pertinent appoint-
ed officials
(Communications updated 1-2
hours)
Media, stakeholders and community partners are
aware and discussing situation.
Traditional and mainstream media active. (ie, nation-
wide story).
2
MODERATELY
INTENSE
Crisis situation may/may not be attracting media
coverage or discussion with key stakeholders. Cover-
age/discussion is likely to intensify (ie, upcoming
news story).
Direct communications to Crisis
Communication Management Team
and staff (where issue is occurring),
elected officials, pertinent appoint-
ed officials
(Communications updated daily/
TBD by situation developments)
External stakeholders (government agencies, in-
dustry trade organizations/partners) receive media
inquiries.
The public at large is aware of the situation/event,
but it is attracting very little attention.
1
MINIMALLY
INTENSE
Crisis attracts little or no attention.Direct communications to Crisis
Communication Management Team
and staff (where issue is occurring)
(Likely single communication)
Pre-event information requests are received.
Public and/or media are virtually unaware of the
crisis. Internal discussion is minimal (ie, workplace
accident).
12
City of Golden Valley Crisis And Critical Issues Communications Plan
Audience Identification
After gathering as much information as possible about the crisis, it is important to understand which audiences
the City needs to reach with it. There are many potential audiences that will want information during and follow-
ing an incident, and each has its own needs. Consider the level of the crisis and how potential audiences would
want to be informed.
1. Identify potential audiences.
2. Determine their need for information.
3. Identify who within the City is best able to communicate with that audience and appoint that person as audi-
ence spokesperson.
Compile contact information for each audience in advance of any crisis so it is immediately accessible during an
incident. Lists should be updated regularly, secured to protect confidential information, and available to autho-
rized users/members of the Crisis Communications Management Team.
Internal Audiences
City of Golden Valley Employees/Staff
Based on the level of the crisis, this audience can
include all City of Golden Valley employees and
their families. Low-level crises may not require
notification of all employees. If there is potential for
an employee or employee group to hear about the
crisis from the news media, it is important they be
included as an audience.
Remind staff that all media inquiries should be
referred to the designated spokesperson and that
they should refrain from commenting. If the inci-
dent involved death or serious injury, close coor-
dination between the City of Golden Valley man-
agement, human resources, and public agencies is
needed.
Appropriate channels of communication: In-Per-
son, Phone, Email (for lower-level crises)
Recommended spokesperson: City Manager
Golden Valley City Council
If the crisis needs to escalate to the City Council, this
will be an important audience.
Appropriate channels of communication: In-Per-
son, Phone, Email (for lower-level crises)
Recommended spokesperson: City Manager
External Audiences
County Officials (ie, Hennepin County)
Communications with county officials (Hennepin
County) depends on the nature and severity of the
incident and regulatory requirements. On-site inju-
ries and/or deaths, environmental incidents, and ac-
tions involving tampering, contamination, or quality
require notification of appropriate county officials.
Appropriate channels of communication: Phone,
In-Person
Recommended spokesperson: City Manager
Attorney General
The Attorney General’s office may be an important
stakeholder depending on the crisis issue. Timing of
communication will be important, and it’s recom-
mended the leaders of the City of Golden Valley
discuss the appropriate timing.
Appropriate channels of communication: Phone,
Email
Recommended spokesperson: City Manager
13
City of Golden Valley Crisis And Critical Issues Communications Plan
State Officials (State Reps, Senators,
etc)
Communications with state officials depends on the
nature and severity of the incident and regulatory
requirements. On-site injuries and/or deaths, envi-
ronmental incidents, and actions involving tamper-
ing, contamination, or quality require notification of
appropriate government officials or regulators.
Appropriate channels of communication: Phone,
In-Person
Recommended spokesperson: City Manager
Citizens/Community
If the crisis could impact the surrounding commu-
nity, then the community becomes an important
audience. The message should include advisements
to the public of hazards, risks, and any actions they
should take to protect themselves.
Appropriate channels of communication: Media
Statement, News Conference
Recommended spokesperson: City Manager
League of Minnesota Cities
The League of Minnesota Cities may be an impor-
tant audience depending on the situation.
Appropriate channels of communication: Phone,
In-Person
Recommended spokesperson: City Manager
News Media
If the incident is a high-level crisis, the news media
will be on scene or calling to obtain details. There
may be numerous requests for information from lo-
cal, regional, or national media. Prioritizing requests
and developing press releases/talking points can
assist with the need to communicate quickly and
effectively. Remember, any information released to
the news media can and likely will reach all afore -
mentioned audience segments.
Appropriate channels of communication: Media
Statement, News Conference, Press Release
Recommended spokesperson: City Leader (TBD
based on issue)
14
City of Golden Valley Crisis And Critical Issues Communications Plan
Social Media Outreach
Social media is an effective tool for monitoring and
engaging public response during a crisis. During a
crisis, being active on social channels can counterbal-
ance negative or inaccurate information provided by
outside sources. Messages should be participatory in
nature and conversational, not simply a push of infor-
mation. In high-level crises it is mandatory that the
City of Golden Valley include social media communi-
cations. Failure to do so demonstrates disorganization
and disinterest.
Use social media during a crisis to:
• disseminate key messages to the public
• share video feeds of statements/news conferences
for public viewing
• respond to posts/comments/tweets with approved
key messages
• monitor what the public is saying (see Social Me -
dia Monitoring Report in Appendix 1E)
Messaging
Messages should be based on the key and supporting
messages developed by the Crisis Communications
Management Team, and they should be brief and
pertinent. They should be conversational in tone and
designed to inform and collaborate with the public,
not command and control.
Monitoring & Response
During a crisis, social media will be used as an avenue
by many stakeholders to express thoughts on the
crisis. Rather than simply using social media to push
out information, the City of Golden Valley should
welcome public input by engaging with commenta-
tors on social channels, and both participating in and
leading conversations. Responses to social media
conversations should be based on key messages.
Note: Those who have displayed interest by follow-
ing or commenting on a crisis, although possibly not
previously considered stakeholders, should be con-
sidered an audience and should be included in future
communication strategies during the crisis.
Tips for Responding To Comments Dur-
ing Crisis:
• Decide which comments warrant a response and
which do not.
• Do not argue and do not delete comments.
• Demonstrate empathy, emotion, and understand-
ing.
• Never send a third reply to the same party, this is
arguing (take it offline).
Identifying Social Channels And Their Uses In Time Of Crisis
Type Of Social Media Channels Use
Social Networking Facebook, LinkedIn, Instagram, Google+Enhance coordination, provide up-
dates, and share information
Content-Sharing Media You Tube, Flickr, Vimeo Situational awareness of crisis devel-
opment in real time
Collaborating Knowledge Wikis, Podcasts, Forums Develop dialogue between stake-
holders
Blogging Social Media Twitter, Blogger, Tumblr Share facts, rapid information dis-
semination
15
City of Golden Valley Crisis And Critical Issues Communications Plan
Message Development
During a crisis, it is important that spokespeople do
not “wing it” when it comes to relaying important
information about the incident.
To prepare spokespeople and the organization,
the Crisis Communications Management Team will
develop key messages to be used for communication
during the specific crisis. Messages should only be
developed after the situational assessment has been
conducted and facts gathered.
The key messages should be used to communicate
with all identified audiences. The consistency of mes-
sages across audience groups is imperative.
Messages should follow this format:
Key Messages
Key messages demonstrate the City’s response to the
situation. To be useful, key media messages must:
• be few, usually no more than two or three. During
an emergency, people will be upset. They will have
difficulty remembering lots of information. Get the
important facts out first. In time, the public will
want more information.
• be short and concise, generally no more than a
sentence or two each. Short messages are easier
for spokespeople and the public to remember and
are more likely to be conveyed without editing by
the media.
• be in writing. Writing the key messages down
ensures they are short, concise, and understand-
able. It also serves as reference for the entire team
throughout the crisis.
Supporting Messages
After identifying the two to three appropriate key
messages, supporting messages should be developed
for each of them. Supporting messages are action
statements that show what the City of Golden Valley
is doing to respond to the situation or what response
the community and/or stakeholders should be taking.
Examples of communications that should be devel-
oped from the key messages:
• Media statements/press releases
• Website updates and/or notification
• Talking points and script for Call Center
• Talking points and script for office staff
• Email notifications
• Social media updates (Facebook, Twitter, etc)
• Internal notification
• Letters/communications/talking points to key
stakeholders
• News conference preparation
* Note: As additional information becomes available,
key messages may need to be further developed
and updated. Always make sure all spokespersons
have the latest messages and all communication
channels are updated.
Message Development Musts
State relevant information only. Do not start
with massive amounts of background information.
Acknowledge uncertainty. Sounding more
confident than you are rings false, sets you up to be
proven wrong, and provokes debate with those who
disagree. It is better to say what you know, what you
do not know and what you are trying to learn more
about.
Give positive-action steps. Instead of negatives,
use positive messages, such as “In case of fire, use
stairs,” and “Stay calm.” Negative messages are “Do
not use elevator” and “Don’t panic.”
Create action steps in threes. During a crisis
people remember fewer bits of information.
Use personal pronouns for the City of Golden
Valley. “We are committed to” or “We understand
the need for.”
ActionSituationResponse
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City of Golden Valley Crisis And Critical Issues Communications Plan
Be careful about speculation. Try to stick to the
known facts. Keep in mind that too much specula-
tion weakens credibility, but people want answers.
Concentrate on describing the steps in place to get
the facts and help the audience deal with the uncer-
tainty while that process goes on.
Treat emotion as legitimate. In a crisis, people
are right to be fearful and miserable. To help people
bear their feelings, it is important to respect their
feelings, not negate them.
Establish your own humanity. Express your feel-
ings and wishes: “I wish we could give you a more
definite answer.” Touch upon your family and your
reactions to the crisis.
Offer people things to do. Self-protective action
helps mitigate fear.
Avoid The Following
Technical jargon. Instead of “epidemic” or “pan-
demic,” say “outbreak” or “widespread outbreak.”
Instead of “deployed” say “sent” or “put in place.”
Instead of “correlation” say “relationship.”
Unnecessary filler. Save background information
for news releases or fact sheets.
Attacks. Attack the problem, not the person or
organization. Be careful not to point fingers at a
specific person or group, but talk about the issue at
hand.
Promises/guarantees. State only what you can
deliver. Otherwise, promise to remain committed
to keeping people informed throughout the emer-
gency response.
Discussion of money. Discussion of the problem’s
magnitude should be in context with the health and
safety of the public or environment. Loss of property
and amount of money spent is not an acceptable
demonstration of concern.
Humor. Humor is never a good idea. Be especially
sensitive when speaking to the public.
Standby Statements
Sample response documents, including communica-
tion statements for likely scenarios, are included in
Sample Standby Statements in Appendix 2A. While
not all-inclusive, it provides a good representation of
statement examples.
The sample statements are based on possible sce-
narios outlined by the City for crisis and critical issue
situations. A crisis may fit into one or more of the
categories outlined. The possible scenarios are those
most likely to occur with the greatest impact on busi-
ness, brand, and reputation and include:
• Acts of Nature/Severe Weather
• Public Safety/Public Health
• Personnel
• Administrative/Legal
• Negative High-Profile Occurrences
• Officer Involved Shooting
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City of Golden Valley Crisis And Critical Issues Communications Plan
Stakeholder Outreach
If employees and/or the City of Golden Valley management, suppliers, customers or other stakeholders are
deemed an important audience in this crisis, an internal notification should be distributed via voicemail, email,
and posted at all City of Golden Valley offices during the crisis
In high-level crises, notification should occur within 0-1 hour. Communication should always precede any media
outreach. Whenever possible, employees and stakeholders should hear about the crisis from the City of Golden
Valley, not the media. See Appendix 2B for Sample Stakeholder Communications.
Publicity Policy
The City of Golden Valley has designated its Management Team and Communications Department to make
public statements on its behalf with reporters and other media representatives regarding matters that affect the
City and its community.
Given the changing nature of electronic communications, participation by employees in a news group, chat
session, mailing list, social networking site, or similar internet-based service in a way that may constitute a public
statement violates this policy. See Appendix 2C for the City’s Social Media Policy.
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City of Golden Valley Crisis And Critical Issues Communications Plan
Designate A Media Spokesperson
The job of the spokesperson during a crisis is to
communicate information the public wants or
needs to know. This person’s job is vital to reducing
the magnitude of the crisis.
Early in a crisis, the spokesperson is expected to
describe:
• the incident and its magnitude (who, what,
where, when, why, how)
• the risks, both current and future
• what’s being done to respond to the incident
The spokesperson should, in most cases, be a
member of executive leadership. This conveys
the message that the City of Golden Valley is fully
vested, at the highest level, in managing and resolv-
ing the crisis. In some situations it may make sense
to appoint a back-up or supporting spokesperson
who is a subject matter expert in the area of crisis.
The spokesperson and all back-up spokespersons
or subject matter experts should be knowledgeable
about the situation at hand.
The spokesperson should be briefed with the most
current information as it becomes available.
General Recommendations For
All Spokespersons In All Settings
• Know the organization’s policies about the re-
lease of information.
• Stay within the scope of responsibilities, unless
authorized to speak for the entire organization’s
responsibility.
• Tell the truth. Be as open as possible.
• Follow-up on issues.
• Use visuals when possible.
• Do not minimize or exaggerate the key
message(s).
• Discuss only the facts and do not speculate.
• Do not express personal opinions.
• Do not show off. This is not the time to display an
impressive vocabulary.
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City of Golden Valley Crisis And Critical Issues Communications Plan
Media Outreach
The media plays an essential role in informing the
community and will do so with or without our help.
Depending on the level and duration of the crisis,
especially ones involving serious injury or death,
the number of media representatives can reach 100
or more on-site at a particular location, and numer-
ous requests for information will likely be made
by phone or email. See Appendix 2D for Media
Contacts.
Press Statements
A press statement will be the first communication
with the media following a crisis. In a highly intense
crisis, this statement will need to come before every
detail and fact is determined (within the first 30
minutes of the incident). It is important to release a
statement almost immediately so that people feel
informed and updated. The press statement can be
a written document or a verbal statement by the
media spokesperson. Additional press statements
will follow to provide additional updates – these
will be based upon key messages developed by the
Crisis Communications Management Team.
A good press statement:
• gives the City of Golden Valley’s view on the is-
sue
• has an attention-grabbing headline and first
paragraph
• includes all the necessary facts on the situation
(who, what, when, where, why, how)
• is accurate
• gives information about actions the City of
Golden Valley is taking
• invites the media to contact the City of Golden
Valley for more information
• provides the City of Golden Valley contact per-
son and phone number
• indicates when another update will be given
See Appendix 2E for the City’s press statement
template and a sample press statement.
* Note: If the initial press statement is delivered ver-
bally, it is best to decline to take questions at that
time. Questions should only be taken after all of
the facts have been gathered and key messages
have been developed.
Press Releases
A press release is designed to give all pertinent
background information on the story. It is the
preferred method of communication in a low-level
crisis. Press releases also should be used for the du-
ration of a higher-level crisis to communicate most
recent information and latest developments.
The press release should answer who, what, when,
where, why and how of the ongoing event.
Helpful Hints for Emergency
Press Releases
• Never reuse the same headline during a crisis.
• If providing a new telephone information num-
ber or website address, introduce it higher in the
press release.
• Avoid using technical terms.
• Eliminate emotionally laden words.
• Check the facts with subject matter experts.
• Do a security check—some information may be
classified.
• Do a privacy check—some information may
violate the privacy of victims/families.
See Appendix 2F for the City’s press release tem-
plate and a sample press release.
Media Advisories
The media advisory is the City of Golden Valley’s op-
portunity to alert the media to an upcoming news
conference or media briefing where we will be mak-
ing a press statement or releasing additional infor-
mation. It should be directed to reporters, produc-
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City of Golden Valley Crisis And Critical Issues Communications Plan
ers, and editors. It should include the person(s) the
reporter can interview and what could be discussed
as well as possible photo or video opportunities.
When writing a media advisory remember:
• Include the target audience.
• Include media contact name and phone number.
• Limit advisory to one page.
• Provide a description of photo and interview op-
portunities.
• Send the advisory as early as possible before the
media event, and follow up with phone calls to
local news editors; resend advisory a few hours
prior to event, if time permits.
• If time permits, send media advisories to wire
services.
See Appendix 2G for the City’s media advisory
template and a sample media advisory.
News Conferences
A news conference can be one of the best ways to
update the media following a crisis. A news confer-
ence should be scheduled only when necessary—
when the news is important enough to affect large
populations, and when it is appropriate to dissemi-
nate urgent information to a group of reporters at
one time.
This should only be conducted after facts have
been gathered and key messages developed. All
identified City of Golden Valley spokespersons and
subject matter experts should attend the news
conference.
The purpose of the news conference is to:
• conduct media interview requests at one time
• ensure consistent information is released
• introduce the spokesperson(s) and subject mat-
ter experts to the public
• show early on that the City of Golden Valley has
a process in place to respond to the crisis
• fulfill immediate needs of the media if informa-
tion is changing rapidly or not enough is known
to issue a news release
Use the News Conference Checklist in Appendix
2H to help prepare.
Plan the date, time and location.
The news conference should occur 2–4 hours after a
crisis has occurred, depending on severity. Give the
media as much advance notice as possible. Hold the
news conference in a safe venue close to the site of
the crisis.
Alert the media.
To hold a news conference, it’s imperative to send a
media advisory email to the TV affiliates and print/
online publications that the City of Golden Valley
hopes to have attend the conference. Email is the
best method of alerting the media about a news
conference. However, making a direct phone call to
the newsroom assignment desk will also prove ef-
fective in communicating with key local influencers.
See Appendix 2D for Media Contacts.
Prepare the room.
Make sure the news conference site includes stag-
ing, chairs, a podium, and microphones. Check the
microphone and sound system. Get a mult box.
Position reporters so they can get their stories easily
without moving about. The City of Golden Valley
logo should be clearly visible on the front of the
podium or behind the speaker.
Provide media materials.
If time permits, prepare media kits including any
news releases, a list of speaker names and anything
else that is available that will help reporters write
their stories. Include fact sheets.
Be prepared.
The main spokesperson(s) should rehearse the key
messages developed for the crisis and be ready to
answer questions. Make sure the spokesperson(s)
knows what the most important information is and
how to stay focused, even if asked questions that
concern other issues. Discuss in advance which key
points will be made by each spokesperson. Des-
ignate a moderator in advance to set a clear end
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City of Golden Valley Crisis And Critical Issues Communications Plan
time for the conference. This person will establish
any ground rules and will field reporter questions
for the spokesperson(s) to answer. Make language
spokespersons and/or translators available as nec-
essary.
Be thorough.
Make sure all questions are answered. If a spokes-
person does not know the answer to a question, a
Crisis Communications Management Team member
needs to find the answer after the news conference
and make it available to the reporter at a later time.
A member of the Crisis Communications Manage-
ment Team can ask questions during the news
conference that are important for reporters to hear.
Monitor attendance.
Have reporters check-in, and be sure to capture
their email addresses and phone numbers. This will
provide a list of who attended for follow-up infor-
mation and who did not attend so that offers for
phone interviews can be extended.
Follow up.
Identify time, place, and format for any updates.
Media Interviews
Whether conducted at the conclusion of a news
conference or as separate phone or in-person media
interviews, the Crisis Communications Manage-
ment Team will identify which questions the media
will likely ask and develop an appropriate response
for each (see Commonly Asked Media Interview
Questions in Appendix 2I and Talking To The
Media in Appendix 2J).
Reference key messages as much as possible.
Questions and responses should be documented
and distributed to the spokesperson(s) to become
familiar with and practice.
Media Contact Log
It is important to track all media inquiries received.
This will ensure follow-up with all media contacts,
establishing credibility that the situation is under
control.
The Media Contact Log (Appendix 2K) will help
evaluate the plan post-crisis. Make copies for all per-
sons who will be fielding incoming calls or emails,
and create a new log page for each inquiry.
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City of Golden Valley Crisis And Critical Issues Communications Plan
AGENDA
Regular Meeting of the
City Council
Golden Valley City Hall
7800 Golden Valley Road
Council Chamber
November 20, 2018
6:30 pm
1. CALL TO ORDER PAGES
A. Pledge of Allegiance
B. Roll Call
C. Proclamation for School of Engineering & Arts Blue Ribbon Award
2. ADDITIONS AND CORRECTIONS TO AGENDA
3. CONSENT AGENDA
Approval of Consent Agenda - All items listed under this heading are considered to be
routine by the City Council and will be enacted by one motion. There will be no
discussion of these items unless a Council Member so requests in which event the item
will be removed from the general order of business and considered in its normal
sequence on the agenda.
A. Approval of Minutes:
1. City Council Meeting - November 7, 2018
B. Approval of City Check Register
C. Licenses:
D. Minutes of Boards and Commissions:
E. Bids and Quotes:
F. Award Brookview Golf Course Pond Buffer Project #18-22
4. PUBLIC HEARINGS
5. OLD BUSINESS
6. NEW BUSINESS
All Ordinances listed under this heading are eligible for public input.
A. Approve LimeBike Memorandum of Understanding
B. Approve 2019 Legislative Priorities
C. Approve Crisis Communication Plan
D. Review of Council Calendar
E. Mayor and Council Communications
7. ADJOURNMENT
AGENDA
Regular Meeting of the
City Council
Golden Valley City Hall
7800 Golden Valley Road
Council Chamber
December 4, 2018
6:30 pm
1. CALL TO ORDER PAGES
A. Pledge of Allegiance
B. Roll Call
C. Receipt of Human Services Commission 2019 Allocation Report
2. ADDITIONS AND CORRECTIONS TO AGENDA
3. CONSENT AGENDA
Approval of Consent Agenda - All items listed under this heading are considered to be
routine by the City Council and will be enacted by one motion. There will be no discussion
of these items unless a Council Member so requests in which event the item will be
removed from the general order of business and considered in its normal sequence on the
agenda.
A. Approval of Minutes:
1. City Council Meeting - November 20, 2018
B. Approval of City Check Register
C. Licenses:
D. Minutes of Boards and Commissions:
E. Bids and Quotes:
F. Adopt 2019-2020 Budget for Enterprise, Special Revenue and Internal Service Funds 18-
G. Approval of 2019-2023 Capital Improvement Program 18-
H. Award 2018 Pond Maintenance Project #18-19
I. Call for Public Hearings 2019 PMP - Assessment and Improvement Hearings
4. PUBLIC HEARINGS
A. Public Hearing - CUP - 1109 Zane Ave N (Shapco) - Dealership Storage
B. Public Hearing - 2040 Comprehensive Plan
C. Public Hearing - Lot Consolidation - 1320 Fairlawn Way
D. Public Hearing - Adoption of 2019-2020 General Fund Budget and Property Tax Levies
for Taxes Payable 2019
5. OLD BUSINESS
6. NEW BUSINESS
All Ordinances listed under this heading are eligible for public input.
A. Review of Council Calendar
B. Mayor and Council Communications
7. ADJOURNMENT
A G E N D A
Council/Manager Meeting
Golden Valley City Hall
7800 Golden Valley Road
Council Conference Room
December 11, 2018
6:30 pm
Pages
1. Discussion of applicants - Equity Review Task Force - tentative
2. Handbook Policy Update
3. Review 2016-2018 Council Strategic Plan for Annual Goal Setting for 2019
4. Discussion of Guiding Principles
5. Council Review of Future Draft Agendas: City Council December 18, 2018, City
Council Wednesday, January 2 and Council/Manager January 8, 2019
Council/Manager meetings have an informal, discussion-style format and are designed
for the Council to obtain background information, consider policy alternatives, and
provide general directions to staff. No formal actions are taken at these meetings. The
public is invited to attend Council/Manager meetings and listen to the discussion; public
participation is allowed by invitation of the City Council.