2021-06 - Rising TIDES Task Force Final ReportRISING TIDES FINAL REPORT 2021
5 STRATEGIC PRIORITIES
With the ongoing pandemic of Covid-19, the Rising TIDES Taskforce and City Council have
needed to remain nimble in advancing our desired goals and outcomes, while also meeting
the needs of the communication. As such, we are proud to report a final update on our top
5 strategic priorities, outlined in our June 2020 report to the Council:
1. Heavily Publicize Board Commission opportunities: We continued our efforts to
publicize opportunities for community engagement in our Boards and Commissions at
the city. We relaunched a “Why I Serve” campaign, highlighting current Board and
Commission representatives, showing the diversity of our community and the impact
our members have.
2. Build routines to ensure internal employee culture. Creating an overall culture of
belonging through training and regularly scheduled team building exercises that both
introduce and celebrate different cultural backgrounds has remained a critical
priority. Through the addition of the Equity and Inclusion manager position, the City
conducted 12 trainings for internal employees, developed two staff bodies (Equity
Leadership Team and the Advancement Team) to build capacity and inclusion in the
City’s equity initiatives and established quarterly department meetings with Equity
manager.
3. Utilize existing community resources to implement outreach and educational
activities more effectively. We collaborated with City Staff to build on strengths in
existing programs and outreach activities to increase the diversity, equity and inclusion
of our outreach and educational impact.
4. Ensure that staff members training to be friendly and responsive to the needs of
diverse populations. Through the addition of the Equity and Inclusion Manager, the
City has prioritized Equity 101 trainings to understand the City’s equity initiatives and
recognize instances of inequity in their interactions with other staff and the community.
Staff use these learnings to adjust their approaches to engaging with residents and
visitors in the City.
5. Host a supplier diversity series that provides detailed information on how to do
business with the city. We connected with a number of staff to create common goals
around increasing supplier diversity in the City’s procurement and created a goal in
the updated Equity Action Plan. While we were not able to hold a supplier diversity
series, staff and Task Force members learned a lot and made a number of connections
to continue the work moving forward.
Appointed in 2018, the Rising
TIDES Task Force began with
13 members dedicated
community members with the
purpose of providing City staff
guidance and action steps
aligned with the newly
adopted Equity Plan. After
eighteen months of work, the
Task Force extended its work
for twelve months in June 2020.
This report is not possible
without the dedication of the
Task Force’s 10 members and 2
staff liaisons:
MEMBERS
Chair: Joelle Allen
Ruth Paradise
Brad Taylor-White
Myat Thanda Tun
Ajani Woodson
Melissa Johnson
Fartun Hussein
Sam Powers
Sheri Hixon
Staff
Kirsten Santelices
Kiarra Zackery
BACKGROUND
RELATED ACCOMPLISHMENTS
1. Hiring of the Equity and Inclusion Manager: The City hired Equity and Inclusion Manager, Kiarra Zackery
on August 31, 2020. This role has supported the fulfillment of the Task Force’s recommendations by
integrating the Task Force’s work into the updated Equity Plan and developing an Equity Action Plan.
2. Building an Equitable Golden Valley Quarterly Forums: We have offered a series of educational forums
reflecting the educational goals of an equitable and inclusive City culture. Forums included: Dis/abilities in
the workforce, Lasting Impacts of Discriminatory Housing, What Does it Mean to Have Voting Access and a
Discussion with City Leadership.
3. Advertising Financial Assistance in Park and Recs Programs: Parks and Recreation Department updated
its financial assistance program and placement of financial assistance application information to be more
visible to community members including the potential for an online application with less frequency.
SUBCOMMITTEES
The Task Force delegated tasks and initiatives to voluntary subcommittees. Subcommittees developed strategic
priorities, met with City staff and communicated updates at monthly meetings. The following recommendations are a
result of their work.
RECOMMENDATIONS
To maintain continuity of the previous year’s recommendations and provide structure to the new Diversity, Equity and
Inclusion Commission, we recommend the City continue working on the initiatives listed below and integrate the work
of the new commission accordingly.
INCREASING DIVERSITY IN BOARDS, COMMISSIONS, AND CITY COUNCIL
Seeing oneself represented on boards, in senior leadership positions, committees and task forces is critical to
engaging a diverse slate for future openings. To do so, the Task Force recommended and accomplished the following
tactics to drive engagement with the community:
1. Heavily Publicize Board and Commission Opportunities:
• Through our monthly city newsletters, we’ve taken the opportunity to highlight various members of
our Boards and Commissions through a “Why I Serve” campaign. These communications highlight
what our members gain from these experiences, as well as what the skills and talents they feel they
can bring to an engagement like this. We’ve been intentional to highlight the diversity of our active
community members, and hope to continue to inspire more members to join the future.
2. Prioritizing Youth Engagement:
• The Task Force recognizes a lack of voice from youth community members in our Boards and
Commissions. As such, we recommend adding youth liaison positions to each Board and Commission
(focused on Golden Valley residents, or students of the school districts that serve our community).
Lastly, as DEI efforts continue under the newly formed Diversity, Equity, and Inclusion Commission. We would
recommend the following actions to continue progress in diversifying our Boards, Commissions, and City Councils:
1. Proactive Planning for Openings (aka Succession Planning):
• Anticipate openings and attrition in Boards and Commissions and develop a marketing plan for the
recruitment process
2. Continued Youth Outreach:
• Creating flyers, language and opportunities for youth to connect to ongoing activities at the City
• Craft a statement on why youth is important to our City and post to the City website
• Youth-specific “Why I Serve” campaign with current youth board members and engage them with
new ways to recruit their peers
• Build relationships and pipelines for youth engagement through Robbinsdale Area School District,
Hopkins School District, Perpich Center for Arts and Breck School
• Essay contest: “Why Civic Engagement is Important?”
COMMUNICATING EQUITY WITH THE COMMUNITY
As the City continues on its journey of social justice and equity, we recommend the City communicate its efforts,
initiatives and ideals with the community. Communication should be
1. Update the City Website:
• Make the information about volunteer and service opportunities more accessible on the city
website.
• Increase the breadth of information on the website about resources for people living in mid and
lower income housing.
2. Connect with politically active community members:
• City Council members present a “State of the City” report at political party district meetings at
least once a year.
As implementation of a new Diversity, Equity and Inclusion Commission becomes a reality, we recommend
implementing the following outreach and educational activities:
1. Classes and informal workshops on “Culturally Competent Messaging”.
2. Informal community events where people interact with each other and have an opportunity to get to know
each other like games, informal discussions of topics of interest, singing, dancing, eating, etc.
3. Plan a PRIDE-like event for different cultures in the month of July
ELIMINATING BARRIERS IN PROGRAMS AND FACILITIES
We have met with the Park and Rec staff to discuss ways in which the programming and use of facilities could better
reflect and fill the culturally diverse interests and economic ability of the people living in Golden Valley.
1. Increase diversity in Parks and Rec offerings to include programming in different languages and
culturally specific classes and events
2. Advertise funds available through private and public assistance for community members with
economic needs
3. PRIDE-like event for different cultures
The Diversity, Equity and Inclusion Commission develops its work plan, it should consider coordinating events with the
Parks and Recreation to create a sense of belonging and inclusion in the City.
PROCESS FOR REVIEWING CITY CONTRACTS & RFPS TO ELIMINATE POTENTIAL BIAS
In April 2021, City Attorney Maria Cisneros, Equity and Inclusion Manager Kiarra Zackery and City Clerk Theresa
Schyma created a process for legal and equity review of all contracts, requests for proposals, bids and quotes. This
review process ensures the City is creating pathways for equity within every step of the procurement process. In a
collaboration of Public Safety, Physical Development and Legal staff, the supplier diversity subcommittee met with
leaders in supplier diversity across the state in state and county-level positions. From these conversations, the City has
identified four components needed to develop an infrastructure for supplier diversity:
a. Develop a vendor database/directory: Build relationships with and identify small, BIPOC, women and
vet-owned businesses across industries for future procurement.
b. Create a procurement policy: Outline a process according to size, industry and/or vendor certification.
The City can create opportunities for small and minority-owned businesses by revisiting rewarding
process for contracts under $175,000 or requiring large contractors to subcontract parts of the bid to
underrepresented business.
c. Determine metrics and measures for success: Track spending with DBEs, MBEs, veteran- and women-
owned businesses and develop key performance indicators based on the data.
d. Outreach/training: Once a procurement policy and process is developed, facilitate outreach events and
trainings for business owners to learn about the City’s process and procurement needs. These events can
be “Lunch and Learns” and “Supplier Fairs” to attract new and different businesses to the City.
We recommend the Diversity, Equity and Inclusion Commission continue to collaborate with City staff to develop measures
of success and plan the supplier diversity events.